Product Manager, Audience Platforms & Activation

Smith Arnold Partners

Arlington (VA)

Hybrid

USD 110,000 - 165,000

Full time

2 days ago

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Job summary

Smith Arnold Partners seeks a Product Manager for Audience Products in Arlington, VA. You will own the end-to-end lifecycle, from strategy to launch and ongoing optimization, focusing on audience discovery, building, management, and activation.

You will collaborate with Engineering in an agile environment, define requirements, drive prioritization, and steer audience pricing, metadata standards, and marketplace positioning to maximize revenue and adoption.

Qualifications

5–7 years of Product Management experience in data products, audience platforms, segmentation tools, AdTech, or marketplace products.
Experience owning a product area end to end, including roadmap, prioritization, lifecycle, and commercial outcomes.
Experience collaborating with Engineering in an Agile environment.
Comfortable driving sprint planning, scoping, prioritization, and product decisions.
Bachelor's degree or equivalent practical experience.

Responsibilities

Own end-to-end product lifecycle for audience products from strategy to launch and optimization.
Lead product experience across discovery, building, management, libraries, and activation.
Develop intuitive experiences for searching, comparing, evaluating, building, managing, and activating audiences.