Principal Product Manager, Customer Sales Optimization

Hershey Company; Hershey (PA); On-site; USD 156,000 - 195,000; Full time

Benefits offered by this job

Health & Wellbeing

Financial Security

Time Off & Flexibility

Growth & Development

Job summary

The Hershey Company is seeking a Principal Product Manager for Customer Sales Optimization. You will define and execute the product strategy for critical sales capabilities, partnering with commercial, tech, analytics, and operations teams to drive growth, productivity, and customer value.

You will lead discovery, write requirements and user stories, and monitor key metrics to validate impact. The role sits at the intersection of business strategy, technology, data, and user experience,

Qualifications

• Bachelor's degree or equivalent combination of education and experience in a related field.
• 7+ years of progressive experience in Product Management, Digital Product Development, Commercial Technology, Sales Systems, Customer Experience, Analytics Products, or related disciplines.

Responsibilities

• Define and evolve a 1- to 2-year product strategy and roadmap for customer sales optimization capabilities.
• Partner with business and technical leaders to identify opportunities to improve sales planning, engagement, forecasting, performance management, and decision-making.
• Lead discovery efforts using customer feedback, user research, telemetry, and data analysis to identify high-value product opportunities.
• Create detailed business requirements, user stories, technical use cases, and success measures for cross-team execution.
• Drive delivery of initiatives with cross-functional dependencies across Product, Commercial, Data & Analytics, Technology, and Operations teams.
• Identify and mitigate delivery risks while aligning stakeholders around priorities, scope, and outcomes.
• Define and monitor product, adoption, operational, and business performance metrics to measure value realization.
• Use data-driven insights to prioritize investments and optimize experiences.
• Communicate product vision, trade-offs, and outcomes to stakeholders at all levels.
• Maintain product documentation and roadmap communications for organizational alignment.

Skills

Product strategy

Roadmaps

Agile development

Data-driven PM

Stakeholder management

Communication

Influence without authority

Enterprise platforms

Education

Bachelor's degree in Business, Computer Science, Engineering, Information Systems, Analytics, or related field

Job description

The Hershey Company is seeking a Principal Product Manager for Customer Sales Optimization. You will define and execute the product strategy for critical sales capabilities, partnering with commercial, tech, analytics, and operations teams to drive growth, productivity, and customer value.

You will lead discovery, write requirements and user stories, and monitor key metrics to validate impact. The role sits at the intersection of business strategy, technology, data, and user experience,