Principal Platform PMM: AI-Driven GTM & Narrative

ZoomInfo

Waltham (MA)

Hybrid

USD 138,670 - 217,910

Full time

14 days+

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Job summary

ZoomInfo is building the industry's leading AI-powered GTM platform, and product marketing shapes how customers understand our platform and how new capabilities are brought to market. We seek a Principal Platform Product Marketing Manager to own the platform narrative, messaging, launches, and scalable AI-enabled workflows.

You will partner with Product Leadership, Marketing, Sales, and Enablement to define positioning, drive launches, and scale product marketing.

Qualifications

7–10+ years of product marketing experience in B2B SaaS.
Bachelor’s degree in Marketing, Business, or related field.
Proven success developing positioning, messaging, launches, and go-to-market strategy for complex software products.
Strong understanding of AI, modern GTM technology, and SaaS, with experience using AI to improve product marketing.
Experience building repeatable frameworks or AI-assisted workflows that improve speed, quality, and scalability of product marketing.
Exceptional storytelling and communication skills with the ability to simplify complex technical concepts.

Responsibilities

Own platform narrative for ZoomInfo's GTM Intelligence Platform and lead product marketing for high-priority platform initiatives.
Build repeatable product marketing systems, AI-powered workflows, and scalable launch assets with cross-functional partners.
Lead executive storytelling for major launches and strategic initiatives, turning complex capabilities into customer-friendly narratives.