Principal, Field Marketing — Multi-Market Activation Leader

Intuit, Inc.; Honolulu (HI); À distance; USD 186 000 - 252 000; Plein temps

Avantages offerts par ce poste

Cash bonus

Equity rewards

Benefits package

Résumé du poste

Intuit, Inc. in Hawaii seeks a Principal, Field Marketing to lead strategy, agency management, and in-market execution for the company’s multi-store rollout.

You will drive traffic, build local credibility, and prove field marketing works through measurable programs. This player-coach role partners with Spring’s Retail Marketing leadership, oversees the All Terrain Collective, and guides cross-functional teams in Marketing, Media, CRM, and Stores Operations to ensure integrated, data-driven

Qualifications

• 10+ years of field marketing, local marketing, or experiential marketing experience.
• Demonstrated experience managing field marketing agency partners and multi-million-dollar budgets.
• Proven track record launching physical retail locations or stores at scale — ideally in a multi-market context.
• Experience managing and developing direct reports, including remote team members.

Responsabilités

• Own field marketing strategy across four must-win markets: New York, Los Angeles, Dallas-Fort Worth, and Chicago.
• Build and maintain the always-on field marketing calendar — market-level event scheduling with full cross-functional visibility.
• Develop and execute the go-to-market strategy for field activations including grand openings, community events, brand partnership activations, and expert-led programming support.
• Lead market-level performance analysis and translate findings into ongoing strategy refinements.
• Own the All Terrain Collective relationship — SOW management, briefing, performance accountability, and day-to-day partnership.

Connaissances

Field marketing leadership

Agency management

Multi-market launches

People management

Cross-functional collaboration

Data analytics

Project management

Outils

Monday.com

Asana

Description du poste

Intuit, Inc. in Hawaii seeks a Principal, Field Marketing to lead strategy, agency management, and in-market execution for the company’s multi-store rollout.

You will drive traffic, build local credibility, and prove field marketing works through measurable programs. This player-coach role partners with Spring’s Retail Marketing leadership, oversees the All Terrain Collective, and guides cross-functional teams in Marketing, Media, CRM, and Stores Operations to ensure integrated, data-driven