Principal Designer & Craft Strategy Leader

Multiplayer Studio LLC; New York (NY); Remote; USD 140,000 - 210,000; Full time

Job summary

Multiplayer Studio LLC is seeking a Principal Designer who can define excellence across the studio, establishing frameworks, training, and craft standards that scale. This role involves advising leads on craft strategy and representing the studio at the highest levels with clients and in the design industry.

You will work across a portfolio of large, complex products, shape design vision, align with business goals, and help grow internal capabilities while collaborating with senior leaders.

Qualifications

• Proven 10 years full-time industry experience as a product designer.
• Must have a minimum 3-hour overlap with Toronto EST timezone.

Responsibilities

• Set design vision and strategy for clients, and tie it back to their business goals.
• Work across a portfolio of large, complex products.
• Advise Leads and Senior Leads on design strategy and approach across their projects.
• Bring clients and our designers together and get everyone aligned in the same direction, often influencing without direct authority.
• Develop frameworks or principles that embed quality into how the studio operates, not just how individuals work.
• Identify where the studio’s design standards and practices need to evolve in response to shifts in client needs, AI, technology, or industry norms, and lead that evolution proactively.
• Communicate at the Director, VP, and C-suite level with confidence, translating design perspective into business and organizational language.
• Use storytelling to bring the design vision to life, building buy-in with clients and uniting teams.
• Represent the studio at the highest-profile external moments, such as keynotes, panels, and major publications.
• Support business development by lending design credibility to client conversations and pitches.

Job description

Multiplayer Studio LLC is seeking a Principal Designer who can define excellence across the studio, establishing frameworks, training, and craft standards that scale. This role involves advising leads on craft strategy and representing the studio at the highest levels with clients and in the design industry.

You will work across a portfolio of large, complex products, shape design vision, align with business goals, and help grow internal capabilities while collaborating with senior leaders.