Pricing & GTM Product Marketing Lead

Stripe; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Stripe is seeking an experienced product marketer to own pricing across its product portfolio. You’ll lead end-to-end GTM for new pricing constructs, bundles, and packages, collaborating with Growth Product, Sales, Design, and web teams to drive adoption and revenue.

You’ll develop value selling playbooks, train sales teams, and defend Stripe’s pricing in competitive deals, balancing strategic vision with hands-on delivery in a fast-growing environment.

Qualifications

• 5–8 years of product marketing experience in B2B tech.
• Experience developing messaging and sales enablement materials.
• Excellent verbal and written communication skills.
• Experience leading cross-functional GTM launches.
• Ability to manage complex multi-stakeholder launches.

Responsibilities

• Own and evolve Stripe's pricing narrative for products.
• Train and enable sales teams to articulate pricing effectively.
• Own GTM strategy, planning, and growth for bundling and packaging.
• Launch new pricing constructs and go-to-market plans.

Skills

Product marketing

B2B technology

Messaging & positioning

Sales enablement

Cross-functional leadership

Job description

Stripe is seeking an experienced product marketer to own pricing across its product portfolio. You’ll lead end-to-end GTM for new pricing constructs, bundles, and packages, collaborating with Growth Product, Sales, Design, and web teams to drive adoption and revenue.

You’ll develop value selling playbooks, train sales teams, and defend Stripe’s pricing in competitive deals, balancing strategic vision with hands-on delivery in a fast-growing environment.