Pre-Sales Account Manager, West Coast

OpenKrill; United States; Remote; USD 70,000 - 80,000; Full time

Benefits offered by this job

Medical, Dental & Vision Insurance

401k with Company Match

Paid Parental Leave

Paid Vacation & Holidays

Job summary

Locala is seeking a strategic and analytically minded Pre-Sales Account Manager to join our Customer Success team. You will own the pre-sales process, develop persuasive, data-driven media plans, and help win client proposals across Display, DOOH, Audio, and CTV.

With 2–3 years in digital media planning or strategy, you will collaborate cross-functionally, translate insights into compelling narratives, and ensure proposals meet client goals.

Qualifications

• 2+ years in the Ad Tech/Digital advertising field
• Strong understanding of the Media Agency landscape
• Ability to self-manage and meet deadlines with high attention to detail
• Proficient in analyzing large datasets and deriving actionable insights
• Excellent communication and client-facing skills

Responsibilities

• Own RFP responses end-to-end, craft strategic narratives and media plans
• Design multi-channel media plans (Display, DOOH, Audio, CTV) aligned to client goals and budgets
• Partner with Sales to align on client objectives and uncover opportunities
• Leverage data tools to translate insights into compelling narratives for proposals
• Coordinate with Ad Ops and Platform teams to validate inventory and pricing
• Create visually compelling, insight-driven client presentations and participate in meetings
• Drive the RFP workflow with cross-functional teams to meet deadlines
• Identify process improvements to increase speed, consistency, and output quality

Skills

Ad Tech

Media planning

Data analysis

Client facing

Project management

Communication

Job description

Locala is the world’s leading commerce media platform, leveraging consumer insights and location data to increase brand awareness, drive consumers to store, and deliver smarter business outcomes. Our proprietary technology enables local advertising and insights at scale, all while meeting the highest user privacy standards in the industry.Locala is seeking a strategic and analytically minded Pre-Sales Account Manager to join our Customer Success team. This role is critical to driving new business by developing persuasive, insight-led media plans and proposal responses aligned with client goals.As the main owner of the pre-sales process, you will work cross-functionally to understand client objectives, design digital media strategies, and lead the creation of best-in-class proposals that win business. The ideal candidate will have 2–3 years of experience in digital media planning or strategy, strong communication skills, and a passion for solving client challenges through data-driven marketing solutions.This role blends strategic thinking, data-driven insights, and storytelling to build compelling proposals that drive business growth. All candidates must be based in either PST time zones.

What you’ll do:

• RFP Ownership & Proposal Strategy:Lead the end-to-end development of RFP responses, including crafting strategic narratives, building media plans, integrating data-driven insights, and clearly articulating success metrics.
• Media Plan Development:Design comprehensive, multi-channel media plans (Display, DOOH, Audio, CTV, etc.) tailored to client goals and budget constraints. Define audience targeting, channel mix, investment allocation, and delivery timelines.
• Client Objective Alignment:Partner closely with Sales to uncover client pain points, marketing goals, and target audiences. Proactively identify opportunities through insights and market analysis to inform high-impact strategies.
• Insights Development & Strategic Storytelling:Leverage Locala’s proprietary planning platform and data tools to generate actionable insights for both RFPs and proactive prospecting. Translate location intelligence, audience behavior, and market trends into compelling narratives that strengthen proposals and uncover new business opportunities. Clearly connect insights to strategy, media recommendations, and expected outcomes.
• Inventory & Pricing Collaboration: Coordinate with Ad Ops and Platform teams to validate inventory availability and ensure pricing accuracy and feasibility.
• Presentation & Pitch Readiness: Develop visually compelling, insight-driven client presentations. Partner with Sales and participate in client meetings as a subject matter expert, confidently presenting strategy, insights, and recommendations.
• Project Management: Drive the RFP workflow, ensuring timely input from Sales, Creative, Ad Ops, and Platform teams. Deliver high-quality proposals within deadlines.
• Process & Tool Proficiency: Maintain accurate records of proposal activity across internal systems (CRM, planning, and project management tools). Identify and champion process improvements that increase speed, consistency, and quality of output.

Your profile:

• All candidates must be based in either PST time zones
• Over 2 years experience in the Ad Tech/Digital advertising field
• Strong understanding of Media Agency landscape
• Ability to self-manage, juggle multiple priorities & meet deadlines with a strong attention to detail
• Proficient in analyzing large datasets and prioritizing them into actionable insights
• Excellent communication skills
• Client facing experience
• Relationship builder and driver – proven aptitude to connect with large partners, start-ups, executives
• Comfortable with a start-up environment, open to facing interesting challenges globally with a problem-solving & resourceful mindset

In addition to an engaging company culture, a remote-first work environment and training & development, future Localers can expect a competitive benefits package that includes:

• Medical, Dental & Vision Insurance - 100% paid for the employee-only, 80% for dependents
• 401k with Company MatchPaid Parental Leave
• Paid Vacation, Sick Time & Holidays
• Base Compensation for this role is $70,000-$80,000.