Regional VP of Sales, Midwest

Locala; Chicago (IL); On-site; USD 150,000 - 175,000; Full time

Benefits offered by this job

Health insurance

401k match

Parental leave

Paid vacation & holidays

Job summary

Locala is seeking a Regional VP of Sales for the Midwest to lead a growing adtech sales team in Chicago. The role combines strategic leadership with hands-on selling, coaching, and revenue growth across enterprise accounts.

The candidate will manage a small regional team, drive new business, and expand relationships with brands and agencies, while collaborating with marketing, operations, and product to shape GTM strategy in the Midwest.

Qualifications

• You must be based in Chicago with travel ~15%.
• 8+ years in Ad Tech/Digital Advertising with senior sales or regional management experience.
• Strong understanding of programmatic, digital media, data, measurement or ad tech.
• Deep knowledge of the Midwest media agency landscape, especially Chicago.
• Proven ability to open doors, initiate strategic conversations, and close complex deals.

Responsibilities

• Lead, mentor, and develop a team of (3) sellers to exceed revenue goals.
• Identify high growth targets and develop plans to win accounts.
• Forecast revenue accurately and manage sales performance.
• Build and maintain senior-level relationships with clients and key stakeholders in the Midwest.
• Collaborate cross-functionally with marketing, client success, operations, and product.
• Drive client retention and expansion efforts, maximizing revenue from existing accounts.

Skills

Regional leadership

Strategic selling

Team leadership

Relationship building

Job description

Locala is hiring a Regional VP of Sales, Midwest. If you are a strategic sales leader who thrives in a fast-moving, entrepreneurial environment and wants to help shape the future of omnichannel advertising, we’d love to hear from you!

About The Role

We are looking for a motivated and strategic Regional Vice President of Sales to join our growing AdTech organization. This role is ideal for a high-performing seller ready to take the next step into leadership or someone already leading a regional team. This can include first-time managers who are passionate about coaching, building relationships, and driving revenue growth.

The RVP of Sales will serve as a player/coach, leading by example, managing and developing a team focused on driving new business opportunities, growing strategic accounts, and helping brands and agencies leverage our intelligence platform. This individual should bring a strong hunter mentality, balanced with the ability to foster long-term partnerships and mentor top-performing talent.

You must be based in Chicago for this role.

Your Background

• Based in Chicago, with the requirement of travel as needed (approx. 15%)
• 8+ years of experience in Ad Tech/Digital Advertising, with a proven track record in senior sales or regional management
• Strong understanding of programmatic, digital media, data, measurement, or advertising technology
• Deep understanding of the media agency landscape in Midwest, particularly in the Chicago market
• Strong existing relationships with key decision-makers at media agencies and brands (Tier 1 & Tier 2)
• Demonstrated ability to open doors and initiate strategic conversations with high-value prospects
• Proven success in closing complex, strategic deals and building long-term client partnerships
• Proven track record of meeting or exceeding revenue targets
• Excellent communication, presentation, and relationship-building skills

Key Qualities

• Strategic thinker with strong problem-solving skills
• Resilient and adaptable in a fast-moving and evolving industry
• Collaborative leader with a team-first mindset with low ego; shares best practices and supports colleagues and team
• Solution-oriented with a consultative approach to client challenges
• Strong communicator comfortable presenting to internal leadership and external clients
• Detail-oriented with strong follow-through and organizational skills
• Market Curiosity - Stays up to date on industry trends and market perspective that build client credibility. Shares market intelligence to help inform team

Responsibilities

• Lead, mentor, and develop a team of (3) sellers to exceed revenue goals
• Identify high growth targets & develop and execute plans to win accounts
• Report weekly on regional performance, wins, challenges, and growth opportunities to VP of West/Central
• Forecast revenue accurately and manage sales performance against quarterly and annual targets
• Salesforce reflects an accurate, well-documented pipeline that doesn't surprise leadership
• Build and maintain senior-level relationships with clients, partners, and key stakeholders in Midwest market
• Collaborate cross-functionally with marketing, client success, operations, and product
• Identify new market opportunities and proactively contribute to overall GTM strategy
• Participate in client meetings, industry events, and presentations
• Foster a positive, collaborative, and high-performance team culture
• Provide market feedback to upper management
• Perform quarterly business and account reviews
• Cultivate and expand relationships with key decision-makers
• Drive client retention and expansion efforts, maximizing revenue from existing accounts

Why Join Us

• Independently owned and management-run
• Profitable for multiple consecutive years
• Proprietary, differentiated technology stack
• Strong employee tenure and collaborative culture
• Significant upside and growth opportunity
• Ability to influence strategy and shape the future of the business

Benefits

In addition to an engaging company culture, a remote-first work environment and training & development, future Localers can expect a competitive benefits package that includes:

• Medical, Dental & Vision Insurance - 100% paid for the employee-only, 80% for dependents
• 401k with Company Match
• Paid Parental Leave
• Paid Vacation, Sick Time & Holidays
• Salary range for this role is $150-175K, with a competitive compensation package
• Note: Actual compensation will vary depending on a candidate’s location, qualifications, and experience. We review our compensation data regularly to ensure we remain competitive.