PPC Manager, HVAC (Remote, San Diego)

Blacksmith Agency LLC; California; Remote; USD 90,000 - 120,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a PPC Manager, HVAC. You own paid media for HVAC clients, guiding budgets, roadmaps and client storytelling. You will be the strategic voice on calls and lead optimization decisions across major ad platforms.

You bring 3+ years of hands-on Google Ads and Meta experience, a proven ROAS/CPA track record, and agency experience handling multiple clients. Remote work available for the USA/Canada/Latin America regions.

Qualifications

• 3+ years hands-on in Google Ads and Meta: built, ran and optimized campaigns.
• Track record of improving ROAS/CPA/pipeline numbers.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.
• HVAC or multi-location business experience is a strong plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing.
• Develop conversion tracking and reliable attribution (GA4, Tag Manager, platform pixels).
• Create 90-day and quarterly client roadmaps and narrate the numbers.
• Drive account growth through retention and upsell.

Skills

PPC management

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, HVAC you own paid media for a book of HVAC clients (multi-location HVAC and home service groups): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for HVAC or similar multi-location businesses is a strong plus.