Platform Product Marketing Manager Campaigns & Growth

Alchemy Health; New York (NY); On-site; USD 160,000 - 200,000; Full time

Benefits offered by this job

Medical, Dental, Vision

Gym Reimbursement

Home Office Build-out Budget

In-Office Group Meals

Commuter Benefits

Flexible Time Off

Wellbeing & Mental Health Perks

Learning & Development Stipend

Conferences & Events

Job summary

Alchemy is seeking a Product Marketing Manager, Platform to launch targeted campaigns across the full platform and own always-on content, bridging product launches with vertical and segment pushes. You’ll start with high ownership and a clear path to leadership and a team as you prove impact.

You’ll collaborate closely with Product Marketing and DevRel, manage strategy-to-reporting, and drive activation and cross-sell while building domain authority across the platform.

Qualifications

• Experience selling to developers on an API-first product with a developer dashboard
• Proven track record of end-to-end campaign ownership
• Curiosity and love of learning across a single product area and the full platform
• Creative instincts for branding and campaign concepts on technical launches
• Experience leading large, high-visibility projects end to end
• Strong cross-functional collaboration with Product and Engineering
• Bias for speed and pragmatism in shipping
• Genuine enthusiasm for AI and developer tools marketing

Responsibilities

• Launch targeted campaigns across product launches and new vertical/segment pushes, owning strategy, tactics, and project management
• Evolve platform positioning and connect campaigns to Alchemy’s reliability and performance storytelling
• Own a pillar of always-on content and mid- to bottom-funnel work when no active campaign exists
• Develop deep product area knowledge across the platform to forecast opportunities
• Generate ideas for breaking into new markets and audiences supported by audience insights
• Collaborate with DevRel to produce technical content and explainers for campaigns
• Bring creative, visual concepts to launches beyond API announcements
• Delegate execution while owning outcomes, timelines, and metrics
• Build trust with Product, Engineering, and DevRel to enable repeat partnerships

Skills

Developer marketing

Campaign management

Cross-functional collaboration

AI in marketing

Job description

Alchemy is seeking a Product Marketing Manager, Platform to launch targeted campaigns across the full platform and own always-on content, bridging product launches with vertical and segment pushes. You’ll start with high ownership and a clear path to leadership and a team as you prove impact.

You’ll collaborate closely with Product Marketing and DevRel, manage strategy-to-reporting, and drive activation and cross-sell while building domain authority across the platform.