Platform Product Marketing Lead: API & DevTools

Anthropic Limited; San Francisco, New York (CA, NY); Hybrid; USD 288,000 - 352,000; Full time

Benefits offered by this job

Visa sponsorship

Office in SF/NY (hybrid)

Job summary

United States Digital Space LLC is seeking a Product Marketer to own go-to-market for the Claude Platform, including API features and developer tools. You’ll write positioning and messaging for technical buyers and equip Sales with narratives and materials to win technical deals.

If you’ve launched developer platforms or API products and want to bring new capabilities to market weekly, this role is for you.

Qualifications

• Proven track record developing and executing go-to-market strategies for API products or developer tools.
• Strong technical background to understand and communicate AI features to technical and non-technical audiences.
• Excellent cross-functional collaboration aligning Product, Sales and Marketing.
• Exceptional ability to create diverse marketing content including blogs, presentations, collateral, website copy and case studies.
• Outstanding writing skills with adaptable tone for executives, technical users, and customers.

Responsibilities

• Lead end-to-end go-to-market planning and execution for new platform products, features and capabilities.
• Develop compelling product messaging, positioning, and value propositions for technical audiences.
• Drive launches from flagship releases to incremental updates to generate market momentum.
• Design and implement developer marketing campaigns to drive API adoption and platform usage.
• Support sales enablement with battlecards, pitch materials, customer stories, and objection handling.
• Partner with Product to shape roadmap priorities based on competitive intel and customer feedback.
• Collaborate with Developer Relations, Comms, Creative, Marketing, and Sales to bring new products to market.

Skills

Go-to-market

API products

Developer tools

Cross-functional collaboration

Storytelling

Technical writing

Education

Bachelor’s degree

Job description

United States Digital Space LLC is seeking a Product Marketer to own go-to-market for the Claude Platform, including API features and developer tools. You’ll write positioning and messaging for technical buyers and equip Sales with narratives and materials to win technical deals.

If you’ve launched developer platforms or API products and want to bring new capabilities to market weekly, this role is for you.