Platform Marketing Manager: AI & Integrations for CIOs/CTOs

PR Girl Manifesto; Boulder, Northern (CO, KY); Hybrid; USD 134,000 - 200,000; Full time

Job summary

Workday in Boulder, CO is seeking a senior Platform Product Marketing Manager to shape the platform narrative for CIOs and CTOs. You will translate AI, developer tooling, integrations, and security into a coherent executive story that resonates with technical leaders.

Collaborating with product, marketing, and sales, you’ll enable field teams, sharpen analyst positioning, and drive cross‑functional cohesion across the platform narrative.

Qualifications

• 8–10+ years in product or platform marketing.
• Familiarity with platform products and IT buyer personas.
• Ability to translate technical solutions into executive messaging.
• Cross-functional alignment across teams.

Responsibilities

• Develop CIO/CTO-facing platform narratives and positioning.
• Lead market, competitive, and analyst intelligence for the platform.
• Coordinate GTM efforts across global campaigns, events, and field enablement.
• Enable sales and leadership with credible platform storytelling and use cases.

Skills

Platform marketing

Executive narrative

Cross-functional orchestration

Executive communication

Job description

Workday in Boulder, CO is seeking a senior Platform Product Marketing Manager to shape the platform narrative for CIOs and CTOs. You will translate AI, developer tooling, integrations, and security into a coherent executive story that resonates with technical leaders.

Collaborating with product, marketing, and sales, you’ll enable field teams, sharpen analyst positioning, and drive cross‑functional cohesion across the platform narrative.