Tech Product Marketer for Developer Platform

Workday, Inc.; Boulder (CO); Hybrid; USD 135,000 - 226,000; Full time

Job summary

Workday, Inc. is seeking a Technical Product Marketer for the Developer Platform to own developer-facing technical content, from demos to API narratives, ensuring credibility and usefulness.

You’ll shape content across Workday Build, Workday AI Platform, and the agent ecosystem, translating complex platform capabilities into developer-friendly messages. You will partner with Platform Marketing leadership and cross‑functional teams to refine messaging, review content, and support launches,

Qualifications

• 5+ years of experience in product marketing, technical marketing, developer marketing, developer relations, product management, or related role.
• 3+ years creating technical content for developer audiences (demos, blogs, docs, API content, launch materials).
• 3+ years working with software platforms, developer tools, APIs, integrations, cloud applications, AI platforms, or enterprise tech.

Responsibilities

• Owning developer-facing technical content across the platform, including hands-on demos, technical blogs, solution briefs, API narratives, and developer documentation direction.
• Serving as a technical reviewer and creator for go-to-market strategy, ensuring platform messaging is accurate, credible, and meaningful to developer audiences.
• Translating complex platform capabilities across Workday Build, Workday AI Platform, and the agent ecosystem into clear narratives for developers.
• Partnering with Developer Relations to understand developers’ needs, feedback, and priorities.
• Collaborating with portfolio product management to stay connected to the roadmap and bring a developer and market perspective to product positioning.
• Raising the quality of developer-facing content by building what is missing, improving what exists, and setting a clear bar for technical credibility.

Skills

Product marketing

Technical marketing

Developer marketing

Developer relations

Product management

Technical content creation

APIs

Developer tools

Cloud platforms

Cross-functional collaboration

Technical storytelling

Developer audiences

Hands-on assets

AI platforms

Agents

Orchestration

Data platforms

Enterprise app development

Tools

APIs

Job description

Workday, Inc. is seeking a Technical Product Marketer for the Developer Platform to own developer-facing technical content, from demos to API narratives, ensuring credibility and usefulness.

You’ll shape content across Workday Build, Workday AI Platform, and the agent ecosystem, translating complex platform capabilities into developer-friendly messages. You will partner with Platform Marketing leadership and cross‑functional teams to refine messaging, review content, and support launches,