Physician Liaison-Marketing and Communication

Kettering Health; Dayton (OH); On-site; USD 65,000 - 95,000; Full time

Job summary

Kettering Health in Dayton is seeking a Physician Liaison to connect external providers with our system, grow referral networks, and improve patient access. You will communicate our clinical services, support onboarding, and help remove barriers to referrals.

The role requires 3–5 years in healthcare marketing or physician relations, a Bachelor's degree, and travel to multiple facilities. You will analyze referral data, plan educational events, and collaborate with marketing, operations, and

Qualifications

• Bachelor's degree or equivalent required.
• 3–5 years in healthcare marketing, physician relations, or related field.
• Valid driver's license and ability to travel to multiple facilities.

Responsibilities

• Establishes and maintains relationships with referring providers to facilitate patient referrals.
• Communicates services, new specialists, treatments, and procedures to external providers to encourage referrals.
• Identifies and addresses barriers to the referral process to ensure smooth transitions.
• Supports onboarding of newly affiliated physicians and provide resources and contacts.
• Analyzes referral patterns using data tools to identify trends and opportunities.
• Plans educational events and meetings to promote Kettering Health's services.
• Serves as a point of contact for external providers and resolves referral-related issues.
• Collaborates with marketing, clinical operations, and administration to align outreach.
• Ensures HIPAA compliance in all communications and activities.
• Maintains records of outreach activities and provider contacts in designated systems.
• Travels to multiple healthcare facilities as required.

Skills

Relationship-building

Communication skills

Data analysis

Microsoft Office

Event coordination

Independent & collaborative

HIPAA knowledge

Education

Bachelor's degree in marketing, communications, business, healthcare administration, or related field

Tools

CRM systems

Job description

Job Details

System Services l Miamisburg l Full-time l Days

Responsibilities & Requirements

The Physician Liaison serves as a strategic connector between Kettering Health and external medical providers, building and maintaining referral relationships to enhance patient access, care coordination, and organizational growth. This role facilitates communication about clinical services, identifies and resolves referral barriers, and supports provider onboarding and engagement. Performs other duties as assigned. All job responsibilities are to be carried out in alignment with Kettering Health's mission, vision, values, and B Safe program.

Required Education

• Bachelor's degree in marketing, communications, business, healthcare administration, or a related field, or equivalent combination of education and relevant experience.

Required Work Experience

• Three to five years of experience in healthcare marketing, sales, physician relations, or a related area.

Required Licenses, Certifications, And Registrations

• Valid driver's license and ability to travel to multiple healthcare facilities.

Skills

• Strong relationship-building and interpersonal skills
• Effective verbal and written communication
• Ability to analyze referral data and identify trends
• Proficiency with Microsoft Office Suite and data analytics tools
• Strong organizational and event coordination skills
• Ability to work independently and collaboratively
• Knowledge of HIPAA and patient confidentiality requirements

Essential Functions

• Establishes, nurtures, and maintains relationships with referring physicians, hospitals, and other healthcare providers to facilitate patient referrals and collaborative care.
• Communicates information about Kettering Health's clinical services, new specialists, treatments, and procedures to external providers to encourage referrals.
• Identifies and addresses barriers to the referral process, such as access issues or delays, ensuring seamless patient transitions and positive provider experiences.
• Supports the onboarding and integration of newly affiliated physicians, providing information about resources, referral processes, and organizational contacts.
• Analyzes referral patterns and outreach effectiveness using data analytics tools to identify trends, opportunities, and areas for improvement.
• Plans and coordinates educational events, seminars, and meetings to promote Kettering Health's services and foster relationships within the medical community.
• Serves as a point of contact for external providers, responding to inquiries and facilitating resolution of issues related to referrals or service access.
• Collaborates with internal departments, including marketing, clinical operations, and administration, to align outreach strategies and support organizational goals.
• Ensures compliance with HIPAA, other regulatory agencies, and state regulations in all communications and activities.
• Prepares reports and presentations summarizing outreach activities, referral trends, and provider feedback for leadership review.
• Maintains accurate records of outreach activities, provider contacts, and follow-up actions in designated systems.
• Travels to various healthcare facilities and provider offices as required to maintain relationships and support outreach efforts.

Preferred Qualifications

• Master's degree in a relevant field.
• Experience working in a clinical setting or direct patient care role.
• Certification in healthcare marketing or public relations.

Overview

Kettering Health is a not-for-profit system of 14 medical centers and more than 120 outpatient facilities serving southwest Ohio. Our mission is to live God’s love by promoting and restoring health. Our commitment to our patients is to help individuals be their best. With that context, safety is our top priority. We provide an integrated system of healthcare experts committed to providing exceptional care.