Physician Growth Marketer: Trial Relay Launch

Massive Bio, Inc.; Tennessee; On-site; USD 100,000 - 180,000; Full time

Job summary

Massive Bio, Inc. is launching Trial Relay, a cancer-focused physician marketing initiative. The role drives day-to-day marketing to US physicians, shaping messaging, content, and campaigns to accelerate sign-ups and active use.

Ideal candidates have proven results marketing digital health products to physicians, and can work in a fast-paced, entrepreneurial environment across time zones with leadership collaboration.

Qualifications

• Hands-on experience marketing a digital product to US physicians.
• Measurable results growing physician sign-ups or adoption.
• Ability to plan, launch, and measure campaigns at startup speed.
• Comfortable in an entrepreneurial, build-mode environment with cross-time-zone collaboration.

Responsibilities

• Execute the Trial Relay launch and marketing plan with US physicians.
• Plan and run campaigns across email, paid and organic social, search, and physician networks.
• Create launch content including messaging, landing pages, demo videos, and email sequences.
• Collaborate with product manager to align marketing with product releases and physician feedback.
• Equip engagement teams with campaigns and materials to drive adoption in oncology practices.
• Track sign-ups, activation, and usage; report results and optimize efforts.

Skills

Physician marketing

Digital product marketing

Campaign measurement

Job description

Massive Bio, Inc. is launching Trial Relay, a cancer-focused physician marketing initiative. The role drives day-to-day marketing to US physicians, shaping messaging, content, and campaigns to accelerate sign-ups and active use.

Ideal candidates have proven results marketing digital health products to physicians, and can work in a fast-paced, entrepreneurial environment across time zones with leadership collaboration.