Performance Media Buyer

3 Little Birds Interactive; Los Angeles (CA); On-site; USD 70,000 - 110,000; Full time

Job summary

A fast-growing marketing startup in Los Angeles is seeking a Media Buyer. In this full-time role, you'll build, optimize, and scale advertising campaigns across various platforms to drive customer acquisition. Candidates should have a strong background in performance marketing and ad platforms like Google Adwords and Facebook. A creative mindset and the ability to multitask are essential. This position offers a competitive salary with commission opportunities, making it ideal for results-driven individuals looking to grow in a dynamic environment.

Qualifications

• Expertise in managing performance marketing campaigns.
• Experience in a fast-paced, entrepreneurial environment.
• Ability to creatively uncover revenue opportunities.
• Agency or Affiliate Marketing experience preferred.

Responsibilities

• Build and optimize advertising campaigns.
• Test opportunities and develop strategies for clients.
• Manage internal media campaigns alongside the network analyst.
• Collaborate with dev and analytics teams to optimize inbound call campaigns.
• Maintain industry knowledge to spot trends and opportunities.

Skills

Personal drive to succeed

Expert level knowledge of ad platforms

Proven track record in lead generation

Creative problem-solving

Organizational skills

Ability to multitask

Education

Post-secondary education in business or marketing

Experience in agency or affiliate marketing

Tools

Google Adwords

Bing Ads

Facebook Advertising

Job description

Our client is a fast paced and fast growing startup in the pay per call marketing space. Specializing in customer acquisition and lead generation, they deliver thousands of hot inbound call leads daily to businesses all over the United States and Canada.

Job Description

The company is a dynamic team of highly experienced team members in the pay per call space with huge growth potential. If you enjoy a small, fast-paced, evolving, results-driven environment with huge growth potential, and are eager to learn and challenge yourself, we want to hear from you.

Who you are:

Position is open to candidates in the Los Angeles area.

As a media buyer, pay per call, you will work closely with the network analyst and senior director to build and grow the company’s internal media campaigns. This includes both optimizing current campaigns and creating new campaigns based on current client needs.

This is full time position with a competitive base salary and commission structure. Working some weekends and/or evenings may be required.

You key responsibilities will be:

• Building, optimizing, and scaling lead generation advertising campaigns via search, display, Facebook, PPV, and any other strategic traffic sources.
• Testing opportunities and developing strategies in new verticals for key clients.
• Serving as the in-house performance marketer.
• Split testing and CRO, ensuring the targeting, ad creative, and landing pages are constantly improving.
• Building and maintaining an intimate knowledge of industry developments to spot trends and opportunities.
• Working with the dev and analytics teams to get the data you need to optimize inbound call campaigns.

Qualifications

To be successful you should have:

• Personal drive to succeed – meet and exceed goals and the ability to take charge and solve problems.
• Expert level knowledge of one or more ad platforms including, but not limited to: Google Adwords, Bing Ads, Facebook Advertising, 2nd tier search, PPC/CPV, Mobile Ad Networks, Display, DSPs.
• Proven track record of building and optimizing lead generation campaigns with a positive ROI.
• Creative mind and a knack for uncovering niches and revenue opportunities.
• Working knowledge of the affiliate marketing industry.
• Impeccable organizational skills and attention to detail.
• Ability to multitask effectively and manage timelines.
• Comfortable dealing with unexpected situations and requests.

Education and Experience:

• Experience managing performance marketing campaigns
• Experience working in a fast-paced, results-oriented entrepreneurial environment
• Post-secondary education in business or marketing
• Agency or Affiliate Marketing Experience preferred