Performance Marketing Specialist

Avigail Adam LLC; Langhorne (Bucks County); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Competitive salary based on experience

Opportunity for growth and career development

Employee discount on Avigail Adam products

Collaborative and supportive in-house team

Hands-on learning in a real e-commerce environment

Job summary

Avigail Adam LLC, based in Langhorne, PA, is seeking a Performance Marketing Specialist to support paid acquisition efforts. This role is perfect for someone in the early stages of their performance marketing career, focusing on campaign management, performance tracking, and optimization. The ideal candidate is analytical, detail-oriented, and eager to learn. Avigail Adam offers competitive salary, employee discounts, and a collaborative work environment.

Qualifications

• 2–5 years of experience or internships in digital or performance marketing.
• Eager to learn and open to feedback and mentorship.
• Basic understanding of paid media metrics and testing concepts.

Responsibilities

• Support the setup, monitoring, and optimization of paid campaigns.
• Assist with day-to-day campaign management including budgets and audiences.
• Monitor performance metrics like ROAS, CPA, CTR, and conversion rate.
• Collaborate with creative and e-commerce teams.

Skills

Digital marketing

Analytical skills

Attention to detail

Communication skills

Data analysis

Tools

Meta Ads Manager

Google Ads

Shopify

GA4

Klaviyo

Job description

Avigail Adam is a fast-growing DTC accessories brand specializing in handcrafted, nature-inspired hair adornments and jewelry. Known for its distinctive aesthetic and strong community, the brand blends its love of nature with metalwork to create accessible heirloom pieces.

With a focus on quality, storytelling, and customer experience, Avigail Adam has built a loyal customer base across both online and retail channels. The company continues to scale through product innovation, digital marketing, immersive in-store experiences, and a deeply engaged brand community. We can't wait for you to become a part of our story.

The Role

We’re looking for a Performance Marketing Specialist to support our paid acquisition efforts and grow alongside the brand. This role is ideal for someone early in their performance marketing career who is curious, detail-oriented, and excited to learn hands‑on in an in‑house environment.

You’ll work closely with the Head of E-Commerce and external partners (when applicable) to help manage campaigns, track performance, and assist with testing and optimization across channels.

What You’ll Do

• Support the setup, monitoring, and optimization of paid campaigns across platforms such as Meta (Facebook/Instagram) and Google.
• Assist with day-to-day campaign management including budgets, audiences, and creative swaps.
• Monitor performance metrics like ROAS, CPA, CTR, and conversion rate.
• Help maintain creative and audience testing logs and performance trackers.
• Support reporting by pulling data and summarizing results and learnings.
• Assist with tracking, attribution checks, and QA to ensure data accuracy.
• Collaborate with creative and e-commerce teams to support launches and promotions.
• Stay curious and up to date on performance marketing trends and platform updates.

You’re a Great Fit If You

• Have 2–5 years of experience or internships in digital or performance marketing.
• Are analytical and enjoy working with numbers and data.
• Are detail-oriented and organized (you notice when something looks “off”).
• Are eager to learn and open to feedback and mentorship.
• Communicate clearly and ask thoughtful questions.
• Are excited to work in‑house and grow with a small, fast-moving team.

Nice to Have

• Hands‑on experience with Meta Ads Manager or Google Ads (even at a basic level).
• Familiarity with Shopify, GA4, TikTok ads, and Klaviyo.
• Experience supporting e-commerce, fashion, beauty, or lifestyle brands.
• Basic understanding of paid media metrics and testing concepts.

What We Offer

• Competitive salary based on experience.
• Opportunity for growth and career development.
• Employee discount on Avigail Adam products.
• A collaborative, creative, and supportive in‑house team.
• Hands‑on learning in a real e‑commerce environment.