Performance Marketing & Retail Media Lead Consumer Business Group

NBMBAA; Maplewood (MN); Vor Ort; USD 150.000 - 230.000; Vollzeit

Zusammenfassung

3M is seeking a Performance Marketing & Retail Lead in Minnesota to drive the retail media value roadmap and partner across Marketing, Sales, Finance, Insights, and agencies to optimize media investments and deliver measurable business outcomes.

The role requires 10+ years in performance media, digital marketing, eCommerce or related fields, with broad experience across brands, accounts and markets. This position is based in Minnesota and involves leading data‑driven media initiatives.

Qualifikationen

• Bachelor's degree or higher completed and verified prior to start.
• Ten years of experience in performance media, digital marketing, eCommerce, retail media or related commercial marketing disciplines.

Aufgaben

• Lead 3M Consumer Business Group’s retail media value roadmap and identify opportunities to drive profitable growth.
• Partner with Marketing, Sales, Finance, Insights and agency teams to improve investment decisions and optimize media performance.
• Establish retail media standards, governance, and agency accountability frameworks to improve execution quality.
• Build measurement approaches, dashboards, decision tools, and advanced analytics capabilities to support data‑driven media and commercial decisions.
• Develop organizational capability through training, coaching, and adoption of retail media best practices across brands, accounts, and markets.

Kenntnisse

Performance media

Digital marketing

eCommerce

Retail media

Ausbildung

Bachelor's degree or higher

Jobbeschreibung

Job Description

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

Job Title

Performance Marketing & Retail Lead

Collaborate with Innovative 3Mers Around the World

Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies and products, 3M is a place where you can collaborate with other curious, creative 3Mers.

This position provides an opportunity to transition from other private, public, government or military experience to a 3M career.

The Impact You’ll Make in this Role

As a Performance Marketing & Retail Lead, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

• Leading 3M Consumer Business Group’s retail media value roadmap and identifying opportunities to drive profitable growth through improved retail media investments and capabilities.
• Partnering with Marketing, Sales, Finance, Insights, and agency teams to improve investment decisions, optimize media performance, and deliver measurable business outcomes.
• Establishing retail media standards, governance, and agency accountability frameworks that improve execution quality and investment effectiveness.
• Building measurement approaches, dashboards, decision tools, and advanced analytics capabilities to support data-driven media and commercial decisions.
• Developing organizational capability through training, coaching, and adoption of retail media best practices across brands, accounts, and markets.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

• Bachelor's degree or higher (completed and verified prior to start).
• Ten (10) years of experience in performance media, digital marketing, eCommerce, retail media, or related commercial marketing disciplines in a private