Performance Marketing Manager (Remote, San Diego)

Blacksmith Agency LLC; San Diego (CA); Remote; USD 90,000 - 140,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a Performance Marketing Manager to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budgets, roadmap, and narrative when clients ask why.

You will manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, while orchestrating conversion tracking and quarterly client roadmaps. Remote role with US/Canada/LatAm/South Africa coverage.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns yourself.
• Proven track record of moving ROAS, CPA or pipeline numbers.
• Experience handling multiple clients at an agency.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for your accounts across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting and creative testing; decide when to kill a campaign.
• Set up and trust conversion tracking with GA4, Tag Manager and platform pixels.
• Develop the 90-day and quarterly roadmaps for each client and narrate the numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Agency experience

English for US clients

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.