Performance Marketing Manager

Wishup; United States; Remote; USD 50,000 - 80,000; Full time

Job summary

A dynamic role at a leading remote work platform, Wishup, seeking a Performance Marketing Manager to create and optimize digital campaigns across key platforms. You will leverage your expertise in paid advertising and data analytics to drive performance. Enjoy a fully remote work culture with competitive salary and opportunities for growth in a vibrant team.

Benefits

Fully remote work from anywhere

Competitive salary plus benefits

Performance-driven and transparent work culture

Opportunities for growth and learning

Qualifications

• 1 to 3 years experience in paid digital advertising or related field.
• Strong expertise in various digital advertising platforms.
• Experience with data analytics and Excel/Google Sheets for metrics reporting.

Responsibilities

• Developing and optimizing digital campaigns from conception to launch.
• Managing media budgets and providing insights on performance.
• Conducting keyword research and audience targeting.

Skills

Facebook Ads

LinkedIn Ads

Google Ads

YouTube Ads

Twitter Ads

Data Analytics

Attention to detail

Time Management

Online Advertising Knowledge

Education

BTech from tier 1 institutions

Job description

About Wishup

Wishup is India’s largest remote work platform (since 2017), connecting global businesses with top remote professionals in roles such as Virtual Assistants, Operations/Admin Managers, Executive Assistants, Project Managers, Bookkeepers, and Accountants. With a stringent 0.1% acceptance rate, each professional is upskilled and managed via our AI-based remote work tool.

Backed by marquee investors (Orios Ventures, Inflection Point Ventures, 500 Startups, and Tracxn Labs), Wishup’s leadership team includes alumni from premier institutes like IIT Madras, IIM Ahmedabad, IIT Kanpur, IIT Bombay, and DCE.

About the role, Keynotes:

• Profile – Performance Marketing Manager
• Role – Full-time
• Grade – Associate / Sr. Associate
• Location – Remote - Work from home / anywhere
• Work hours – Mon to Fri - 12 pm to 9 pm IST

What you’ll do?

• Developing, executing, and optimizing cutting-edge digital campaigns from conception to launch
• Platforms - Facebook, Google, LinkedIn, Twitter, Youtube, Instagram
• Working cross-departmentally to align campaign strategies and goals across the organization
• Providing ongoing actionable insights into campaign performance to relevant stakeholders
• Defining, measuring, and evaluating relevant paid media KPIs
• Building out media buys for various ad platforms and overseeing the day-to-day execution of paid media
• Overseeing and managing the overall budget for paid media
• Conducting in-depth keyword and website research, ad grouping, and audience targeting
• Maintaining knowledge of industry best practices and new technologies

What are we looking for?

• BTech from tier 1 institutions
• 1 to 3 years experience in paid digital advertising or related field, along with exposure in data analytics
• Strong Expertise in Facebook Ads, LinkedIn Ads, Google Ads, Youtube Ads, and Twitter Ads
• Ability to derive robust analytics from campaign data for the optimization of campaigns
• Strong attention to detail and time management skills
• Self-starter who thrives in a fast-paced environment
• Proactive, organized, and able to work autonomously
• Understanding of the online advertising industry and social media
• Experience working with Excel/Google sheets for reporting metrics, including constructing pivot tables, a plus

What’s in it for you?

• A fully remote (work from anywhere) role
• Receive a more-than-competitive salary plus benefits
• Performance-driven and transparent work culture
• Enjoy a culture with opportunities for growth and learning.

Job Pre-requisite

• Wifi - 100mbps internet speed
• Laptop with 8gb ram(windows) or 3gb ram(mac)
• Minimum I3 8th gen processor @ 2.4Ghz, minimum 256mb internal GPU
• Good camera and Headset
• Quite and well-lit workspace