Performance Marketing Lead for Multi-Brand E-commerce

PipingRock Health Products, Inc.; Bohemia (NY); On-site; USD 120,000 - 190,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

401(k) with company match

Pet insurance

Team events

Job summary

Piping Rock Health Products, Inc. seeks a data-driven Performance Marketing & Digital Media Manager to lead paid media for its e-commerce brands. You will manage a multimillion-dollar ad budget, drive new customer acquisition, and optimize performance across direct-to-consumer sites.

You will oversee search, shopping, social, and emerging platforms while testing new opportunities for scale and efficiency. Collaborate with creative, ecommerce, and analytics teams to maximize funnel performance.

Qualifications

• 5+ years of performance marketing, paid media, or ecommerce advertising.
• Experience managing large digital ad budgets ($1M+ annually).
• Hands-on across Google Ads, Microsoft Ads, Meta Ads, TikTok Ads, Shopify ecosystem.

Responsibilities

• Manage digital advertising across 7+ ecommerce websites spanning Piping Rock brands.
• Own and optimize a multi-million dollar paid media budget with ROAS, CAC accountability.
• Lead performance marketing across Google, Microsoft, Meta, TikTok, and Shopify ecosystems.

Skills

Performance marketing

Paid media

Google Ads

Microsoft Ads

Meta Ads

TikTok Ads

Shopify ecosystem

Excel analytics

Tools

Excel

Job description

Piping Rock Health Products, Inc. seeks a data-driven Performance Marketing & Digital Media Manager to lead paid media for its e-commerce brands. You will manage a multimillion-dollar ad budget, drive new customer acquisition, and optimize performance across direct-to-consumer sites.

You will oversee search, shopping, social, and emerging platforms while testing new opportunities for scale and efficiency. Collaborate with creative, ecommerce, and analytics teams to maximize funnel performance.