Performance Marketing Lead for B2B SaaS Growth

Simpro Group; Miami (FL); On-site; USD 95,000 - 130,000; Full time

Job summary

Simpro Group in Miami is seeking aPerformance Marketing Manager to lead hands-on execution across paid search, paid social, display, and retargeting for NA/ANZ/UK markets. You will optimize campaigns, leverage PMax and AI bidding, and coordinate with Demand Leaders to drive MQL growth and ARR.

The role emphasizes data-driven decision making, cross-functional collaboration with Marketing Ops, Product Marketing, and analytics teams, and scalable reporting to align with revenue goals.

Qualifications

• 4–6+ years in performance marketing for B2B SaaS.
• Hands-on with Google Ads, PPC, and programmatic platforms.
• Experience with CRM and attribution tooling.
• Strong ability to turn data into actionable insights.

Responsibilities

• Build, manage, and optimize paid search and paid social campaigns.
• Lead bidding strategies and budget allocation for ROI.
• Collaborate with regional demand leaders on pacing and targets.
• Provide performance reporting and actionable recommendations to leadership.

Skills

Google Ads Mastery

DSP & Programmatic

CRM Analytics

AB Testing

Data-Driven

Tools

Terminus

6sense

Demandbase

Salesforce

HubSpot

Google Analytics

Job description

Simpro Group in Miami is seeking aPerformance Marketing Manager to lead hands-on execution across paid search, paid social, display, and retargeting for NA/ANZ/UK markets. You will optimize campaigns, leverage PMax and AI bidding, and coordinate with Demand Leaders to drive MQL growth and ARR.

The role emphasizes data-driven decision making, cross-functional collaboration with Marketing Ops, Product Marketing, and analytics teams, and scalable reporting to align with revenue goals.