Performance Marketing Data Analyst

Los Angeles Galaxy; Carson (CA); On-site; USD 72,000 - 85,000; Full time

Benefits offered by this job

Medical insurance

Dental & vision insurance

Paid holidays

Vacation and sick time

Company paid basic life insurance

401k with employer match

FSA/HSA options

Wellness offerings

Job summary

AEG is seeking a Digital Marketing Analyst to develop and manage marketing dashboards, audience insights, and BI capabilities. You will support data-driven decisions across marketing, ticketing, partnerships, ecommerce, and fan engagement, partnering with multiple teams to establish scalable measurement frameworks and insights.

The role focuses on campaign reporting for paid media, tracking infrastructure, and ensuring data quality across dashboards and reporting tools.

Qualifications

• BA/BS Degree in Computer Science, Information Systems, Data Science, Engineering, Analytics, Product or related technical field.
• 2-4 years related work experience.
• Experience creating dashboards, reports, and marketing performance analyses that support business decision making.
• Experience working with digital analytics and campaign measurement tools, including tracking and reporting processes.
• Strong experience translating complex data and analytics into actionable business insights.

Responsibilities

• Develop, update, and maintain marketing and business performance dashboards and recurring reports.
• Set up tracking infrastructure, tagging standards, and attribution frameworks across digital channels.
• Analyze fan, customer, and campaign data to identify trends and opportunities.
• Support audience segmentation and reporting frameworks for lifecycle marketing, personalization, and paid media optimization.
• Deliver reporting and insights to stakeholders across departments.
• Assist the development of forecasting, pacing, and performance measurement models.
• Collaborate with digital product and marketing teams to measure conversion performance.
• Ensure data integrity and consistency across dashboards and analytics tools.
• Establish standardized reporting processes and cadences.
• Stay informed on emerging analytics tools and best practices.

Skills

Dashboard development

Data storytelling

Cross-functional collaboration

Marketing analytics

Audience segmentation

Strong communication

Education

BA/BS in Computer Science, Information Systems, Data Science, Engineering, Analytics or related field

Tools

GA4

Looker Studio

Tableau

Power BI

CRM/CDP platforms

Job description

AEG is seeking a Digital Marketing Analyst to develop and manage marketing dashboards, audience insights, and BI capabilities. You will support data-driven decisions across marketing, ticketing, partnerships, ecommerce, and fan engagement, partnering with multiple teams to establish scalable measurement frameworks and insights.

The role focuses on campaign reporting for paid media, tracking infrastructure, and ensuring data quality across dashboards and reporting tools.