Partner Marketing Manager

Hitachi, Ltd.; San Jose (CA); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Exciting Projects

Collaborative Environment

Work-Life Balance

Professional Development

Excellent Benefits

Job summary

GlobalLogic is seeking a Partner Marketing Manager to own and execute joint go-to-market plans with strategic technology partners. The role focuses on turning priorities into co-marketing programs that generate leads and pipeline, with a hands-on, outcome-driven mindset.

The ideal candidate will manage multiple programs, navigate ambiguity, and optimize investments across partners while leveraging data to inform decisions. Travel up to 20% is required.

Qualifications

• 7+ years of experience in partner marketing in B2B tech, consulting or services.
• Experience working directly with strategic technology partners and joint marketing initiatives.
• Strong project management to handle multiple programs and deadlines.
• Analytical skills to measure funnel, pipeline and ROI.
• Ability to balance strategy with hands-on execution.
• Experience managing marketing budgets and MDF/BDF programs.
• Proficiency with Marketo, HubSpot, Salesforce and partner portals.
• Excellent written and verbal communication; travel up to 20%.

Responsibilities

• Develop marketing plans for a portfolio of strategic technology partners aligned to joint priorities.
• Own end-to-end execution of integrated programs and campaigns with timelines and approvals.
• Define audiences, messaging and KPIs for programs and campaigns.
• Track performance against KPIs and capture insights to inform strategy.
• Build relationships with partners and serve as day-to-day marketing contact.
• Drive cross-functional collaboration across alliances, marketing, industry and regional teams.
• Manage deliverables for programs (case studies, briefs, eBooks, enablement).
• Collaborate with events on strategy and support; manage external agencies.
• Manage co-marketing funding (MDF/BDF) and partner investments for ROI.

Skills

Partner marketing

Campaign management

Budget management

Analytics / ROI measurement

Cross-functional influence

CRM tools (Marketo, HubSpot, SFDC)

Communication skills

Travel up to 20%

Tools

Marketo

HubSpot

Salesforce

Partner portals

Job description

Job Description

We are hiring a Partner Marketing Manager to own and execute joint go-to-market plans andinitiatives for a portfolio of strategic technology partners. This role will turn joint priorities andobjectives into co-marketing programs and campaigns designed to engage target audiences,generate qualified leads and drive pipeline.

The ideal candidate is a hands-on marketer who can manage multiple partners and priorities,gets energized by pipeline goals, navigates ambiguity, maximizes co-marketing investments andleverages data to inform and influence decision-making.

Requirements

• 7+ years of experience in partner marketing, preferably within B2B technology, consulting or professional services
• Experience working directly with strategic technology partners and managing joint marketing initiatives
• Strong project management skills with the ability to manage multiple programs, priorities, stakeholders and deadlines simultaneously
• Strong analytical skills and experience measuring marketing performance, funnel progression, pipeline and ROI
• Ability to balance strategic thinking with hands-on execution
• Comfortable working in a fast-paced, changing environment and navigating ambiguity
• Experience managing marketing budgets and partner funding/MDF/BDF programs
• Proficiency with marketing and CRM tools (e.g., Marketo, HubSpot, Salesforce, partner portals)
• Proven ability to work cross-functionally and influence stakeholders across multiple organizations and levels
• Excellent written and verbal communication skills
• Willingness to travel up to 20% for partner meetings, events and industry engagements

GlobalLogic estimates the starting pay range for this role to be performed in United States is $90,000-120,000 and reflects base salary only. This pay range is provided as a good faith estimate and the amount offered may be higher or lower. GlobalLogic takes many factors into consideration in making an offer, including candidate qualifications, work experience, operational needs, travel and onsite requirements, internal peer equity, prevailing wage, responsibilities, and other market and business considerations.

Job Responsibilities

• Develop marketing plans and programs for a portfolio of strategic technology partners, aligned to joint priorities and objectives
• Own end-to-end execution of integrated programs and campaigns, including timelines,deliverables, dependencies, approvals and communications
• Define target audiences, joint value propositions, messaging and KPIs for programs and campaigns
• Track performance against KPIs, including funnel progression, pipeline and ROI, andcapture insights that inform partner strategy, optimization and future investment
• Build and grow strong relationships with partners and serve as the day-to-day marketing point of contact
• Drive cross-functional collaboration across alliances, marketing, industry, practice andregional teams to ensure alignment and program success
• Manage deliverables and requirements for programs and campaigns, such as casestudies, solution briefs, eBooks and enablement materials
• Collaborate with the events team on event strategy and support
• Manage external agencies and vendors supporting programs and campaigns
• Manage co-marketing funding, including MDF/BDF and additional partner investments, to ensure strategic allocation and maximize ROI

What we offer

Exciting Projects:Come take your place at the forefront of digital transformation! With clients across all industries and sectors, we offer an opportunity to work on market-defining products using the latest technologies.

Collaborative Environment: You can expand your skills by collaborating with a diverse team of highly talented people in an open, laidback environment — or even abroad in one of our global centers or client facilities!

Work-Life Balance:GlobalLogic prioritizes work-life balance, which is why we offer flexible work schedules and opportunities to work from home.

Professional Development:We provide continuing education classes, professional certification and training (technical, soft skills, language, and communication skills) to help you realize your professional goals. Being part of a global organization, there are additional learning opportunities through international knowledge exchanges.

Excellent Benefits:We provide our employees with competitive salaries, health and life insurance, short-term and long-term disability insurance, a matched contribution 401K plan, flexible spending accounts, and PTO and holidays

About GlobalLogic

GlobalLogic is a full-lifecycle product development services leader that combines chip-to-cloud software engineering expertise and vertical industry experience to help our customers design, build, and deliver their next-generation products and digital experiences. We expertly integrate design, complex engineering, and agile delivery capabilities to deliver superior business outcomes for global brands in telecom, automotive, healthcare, technology, media and entertainment, manufacturing, and semiconductor industries.

Headquartered in Silicon Valley, GlobalLogic employs over 25,000 designers and engineers across the globe. Analysts like NASSCOM and Zinnov have recognized us for being a top company in our field, and we are consistently nominated as a preferred employer by both global HR consultative firms and local job boards. By creating a work environment that is exciting and flexible, and by fostering growth through ongoing learning and development programs, we empower our employees to achieve both their professional and personal goals.

At GlobalLogic, we make amazing products — and careers.