Part-Time Marketing Coordinator: Events, Digital Campaigns

IDEXX; Westbrook (ME); On-site; USD 45,000 - 65,000; Part time

Job summary

IDEXX BioAnalytics in Westbrook, Maine is seeking a highly organized Marketing Coordinator (part-time) to plan and execute trade shows, digital advertising, email campaigns, and creative projects. The role supports commercial objectives through event execution, campaign management, and marketing operations.

The position emphasizes coordinating North American trade shows, managing campaigns, and collaborating with sales for lead generation, with up to 24 hours weekly and a base hourly target of

Qualifications

• 3-5 years of marketing experience, preferably B2B, life sciences, healthcare, or related industries.
• Experience managing trade shows, events, or conference marketing programs.
• Experience executing digital advertising campaigns across LinkedIn, Google Ads, or similar platforms.
• Strong project management and organizational skills.
• Excellent written and verbal communication abilities.
• Ability to manage multiple priorities and deadlines in a fast-paced environment.
• Based in Westbrook, Maine.

Responsibilities

• Coordinate all aspects of North American trade show participation, including logistics, budgeting, vendor management, registrations, shipping, and on-site support.
• Manage exhibit materials, promotional items, and event timelines.
• Partner with sales and business development teams to maximize lead generation and customer engagement opportunities.
• Coordinate development of event-related marketing materials, signage, presentations, and promotional campaigns.
• Manage and optimize digital advertising campaigns across platforms including LinkedIn Ads and Google Ads.
• Monitor campaign performance and provide recommendations to improve reach, engagement, and conversions.
• Build, deploy, and monitor email marketing campaigns to support lead generation and engagement.
• Manage marketing automation workflows and audience segmentation.
• Track campaign performance and recommend improvements based on key metrics.
• Coordinate development of marketing collateral across digital, print, and event channels.
• Liaise between internal stakeholders and external agencies, designers, and vendors.
• Manage project timelines, reviews, approvals, and deliverables.

Skills

Marketing experience

Trade show management

Digital advertising

Project management

Written & verbal communication

Prioritization under pressure

Westbrook, Maine based

Tools

HubSpot

Salesforce

Job description

IDEXX BioAnalytics in Westbrook, Maine is seeking a highly organized Marketing Coordinator (part-time) to plan and execute trade shows, digital advertising, email campaigns, and creative projects. The role supports commercial objectives through event execution, campaign management, and marketing operations.

The position emphasizes coordinating North American trade shows, managing campaigns, and collaborating with sales for lead generation, with up to 24 hours weekly and a base hourly target of