Part Time Digital Marketing and Analytics Instructor

Niagara Community College; New York (NY); On-site; USD 41,328 - 82,656; Part time

Job summary

SUNY Niagara invites applications for a part-time instructor to teach the interdisciplinary Digital Marketing and Analytics course on the Sanborn campus. The role requires in-person lectures and flexibility for Zoom options as needed.

Responsibilities include delivering diverse formats, holding office hours, and reporting outcomes and grades. A Bachelor's in Digital Marketing or related field and knowledge of analytics are required; teaching experience is desirable.

Qualifications

• Bachelor's degree in Digital Marketing or related field required.
• Knowledge and experience in digital marketing including social media analytics, Google Analytics, SEO, customer segmentation and KPIs.

Responsibilities

• Teach courses in the delivery format agreed upon (in-person, Zoom option, hyflex, hybrid, blended, or online).
• Hold office hours (in person or virtual).
• Report assessment of student learning outcomes at term end.
• Report grades at term end.

Skills

Digital marketing analytics

Google Analytics

SEO

Social media analytics

KPIs

Customer segmentation

Education

Bachelor's degree in Digital Marketing or related field

Job description

Part Time Digital Marketing and Analytics Instructor

SUNY Niagara has a need for a part time instructor to teach the new Digital Marketing and Analytics course, which is an interdisciplinary class within the Division of Arts, Humanities and Social Sciences. Classes are held on SUNY Niagara’s main campus in Sanborn, NY. Applicants must be able to attend in-person meetings, professional development, and other obligations on the Sanborn campus.

Typical Work Activities

• Teach courses in the delivery format agreed upon (face‑to‑face, face‑to‑face with Zoom option, hyflex, hybrid, blended, or online)
• Hold office hours (in person or virtual as appropriate)
• Report assessment of student learning outcomes at the conclusion of the term
• Report grades at the conclusion of the term

Essential Functions

Ability to navigate relationships with diverse populations. Must be able to communicate effectively with students, co‑workers, supervisors and the campus community. Must be able to develop, prepare, and present information. Must be able to operate computers, have reliable internet service, and must adjust any teaching to the Americans with Disabilities Act provisions.

Required Qualifications

• Bachelor’s degree in Digital Marketing or related field
• Demonstrated evidence of knowledge and experience (educational and/or professional) in digital marketing including, but not limited to, social media analytics, Google analytics, Search Engine Optimization, customer segmentation, and key performance indicators

Desirable Qualifications

• Master’s degree or terminal degree in Digital Marketing or related area
• Demonstrated evidence of knowledge and experience using online and social media platforms for organizational engagement; experience administering integrated media campaigns
• Experience teaching college‑level courses
• Experience with instructional technology and teaching in virtual formats

EEO Statement

SUNY Niagara does not discriminate and prohibits harassment or discrimination related to any protected category including creed, ethnicity, citizenship, sexual orientation, national origin, sex, gender, pregnancy, disability, marital status, political or social affiliation, age, race, color, veteran status, military status, religion, domestic violence status, genetic information, gender identity, gender expression or perceived gender. Women, minorities, veterans and individuals with disabilities are encouraged to apply.

Contact Information

Human Resources
A261 Notar Administration Building
3111 Saunders Settlement Road
Sanborn, NY 14132
Phone: [phone]
Fax: [phone]
Email: [e-mail]