Paid Social Lead, Pharma & Health Sciences

MERGE; United States; Hybrid; USD 77,000 - 98,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Life Insurance

401K

Lifestyle Spending Account

Disability Insurance

Flexible Time Off

Job summary

MERGE is seeking a Paid Social Manager in a hybrid US-based role to own end‑to‑end pharma and life sciences campaigns. You will configure, optimize, and report on performance across Meta, LinkedIn, TikTok, Reddit, Pinterest, Snap and X while maintaining strict MLR and FDA compliance.

You will work with cross‑functional teams to translate business goals into data‑driven, privacy‑respecting strategies, manage budgets, and present insights to clients.

Qualifications

• 3–5 years of hands-on paid social campaign management in an agency setting.
• Experience running paid social for pharma or life sciences brands is required.
• Solid knowledge of MLR review and health advertising regulations.
• Proficient in Meta, LinkedIn, TikTok, Reddit, Pinterest, Snap and X platforms.
• Ability to build full-funnel campaigns for patient/HCP audiences.

Responsibilities

• Translate brand objectives into full-funnel paid social strategies.
• Develop audience segments using CRM data and first-party signals.
• Recommend platform mix, budgets, and flighting for campaigns.
• Collaborate with creative, analytics, and strategy teams for optimization.
• Oversee setup, tracking, QA, and campaign pacing.
• Manage budgets, forecasting, and invoicing; ensure compliance.

Skills

Paid social

Pharma ads

MLR compliance

Meta Ads Manager

LinkedIn CM

TikTok Ads

Budget management

Analytical skills

CRM data

Communication

Education

Bachelor's degree in marketing/related field

Tools

Meta Ads Manager

LinkedIn Campaign Manager

TikTok Ads Manager

Reddit Ads

Pinterest Ads

Snap Ads

X Ads

Job description

MERGE is seeking a Paid Social Manager in a hybrid US-based role to own end‑to‑end pharma and life sciences campaigns. You will configure, optimize, and report on performance across Meta, LinkedIn, TikTok, Reddit, Pinterest, Snap and X while maintaining strict MLR and FDA compliance.

You will work with cross‑functional teams to translate business goals into data‑driven, privacy‑respecting strategies, manage budgets, and present insights to clients.