Pharma Paid Search Lead (Hybrid)

MERGE; Massachusetts; Hybrid; USD 78,000 - 114,000; Full time

Benefits offered by this job

Medical Insurance

Dental & Vision

401K

Lifestyle Spending Account

Paid Time Off & Holidays

Job summary

MERGE, a health and wellness-focused marketing and technology agency, seeks a Manager, Pharma Paid Search to lead discovery, audits, campaign builds, and optimization. You will mentor paid search specialists, oversee tracking, and deliver actionable insights for pharma and life sciences clients.

You will manage relationships with search engines, ensure QA of plans, and drive performance across ROAS, CTR, and conversions in a hybrid US role.

Qualifications

• 3–5 years of paid search campaign management experience.
• Pharma/Life Sciences campaign experience.
• Mastery of search engines and management platforms.
• Advanced Excel/Google Sheets proficiency.

Responsibilities

• Lead discovery & audits to understand client PPC goals.
• Oversee keyword research, campaign builds, and tracking.
• Develop testing and keyword plans; monitor ROAS, CTR, CPA, conversions.
• Deliver clear insights in client calls and reports; optimize strategies.
• Mentor paid search specialists and contribute to account strategy.
• Collaborate with engine partners to leverage tools and opportunities.
• Ensure QA checks on plans, bids, budgets, and targeting.

Skills

Paid search

Life sciences

Platform mastery

Excel & Sheets

Analytics & reporting

Education

Bachelor's degree in Marketing/Communications/Advertising

Tools

Fluency

Search Ads 360

Skai

Marin

Optmyzr

Smartly.io

Adalysis

Excel

Google Workspace

Job description

MERGE, a health and wellness-focused marketing and technology agency, seeks a Manager, Pharma Paid Search to lead discovery, audits, campaign builds, and optimization. You will mentor paid search specialists, oversee tracking, and deliver actionable insights for pharma and life sciences clients.

You will manage relationships with search engines, ensure QA of plans, and drive performance across ROAS, CTR, and conversions in a hybrid US role.