Paid Social Lead: Multi-Platform Campaigns & Analytics

Omnicom Media; New York (NY); On-site; USD 70,000 - 90,000; Full time

Job summary

Omnicom Media is seeking a Paid Social Senior Specialist to drive development and activation of campaigns across Meta, Twitter, TikTok, LinkedIn and more. You will manage day-to-day paid social efforts for client brands with focus on strategy, planning, analysis, reporting, and optimization.

Responsibilities include developing campaigns, analyzing metrics, collaborating with teams, and staying current with social media trends and healthcare industry insights.

Qualifications

• 2+ years paid social experience
• Healthcare/pharma experience preferred
• Proven knowledge of paid social platforms
• Excellent communication and collaboration skills
• Strong organizational and time management skills
• Ability to work independently as a self-starter
• Eagerness to learn about healthcare landscape and trends

Responsibilities

• Develop and manage Paid Social campaigns across multiple platforms.
• Analyze Paid Social metrics to inform optimizations and reporting.
• Collaborate with creative and analytics partners for effective activation.
• Stay up-to-date on industry trends and best practices.
• Manage client relationships through status meetings and presentations.
• Ensure documentation of financial and operational processes.

Skills

Paid social experience

Communication

Collaboration

Time management

Independence

Education

Bachelor's degree in a relevant field

Tools

Facebook

X (Twitter)

LinkedIn

Instagram

TikTok

Job description

Omnicom Media is seeking a Paid Social Senior Specialist to drive development and activation of campaigns across Meta, Twitter, TikTok, LinkedIn and more. You will manage day-to-day paid social efforts for client brands with focus on strategy, planning, analysis, reporting, and optimization.

Responsibilities include developing campaigns, analyzing metrics, collaborating with teams, and staying current with social media trends and healthcare industry insights.