Paid Search Supervisor - Hybrid, Strategy & Growth

WPP Media Limited; Chicago (IL); Hybrid; USD 60,000 - 140,000; Full time

Benefits offered by this job

Hybrid work model

Benefits package

Job summary

WPP Media Limited in the United States is seeking a Supervisor, Paid Search to lead day-to-day client campaigns, manage a small team, and advance strategic initiatives across Google Ads, SA360, and CM360. You will drive performance, optimize bidding, and present insights to clients and leadership.

You will oversee a team of 3–4 juniors, coordinate budgets, and ensure targets are met while collaborating with cross-functional partners in a hybrid work setting.

Qualifications

• Bachelor’s degree or equivalent professional work experience in a related field.
• 4+ years of hands‑on experience running DR performance campaigns across Google Ads, Microsoft Advertising (Bing), SA360, CM360.
• Proven experience launching, optimizing, and scaling Paid Search and PMax campaigns.
• Strong foundation in PPC mechanics, including tCPA/ROAS bidding, impression share analysis, keyword research, and audience targeting.
• Experience forecasting budgets and managing large paid search portfolios against CPA/revenue targets, using forecasting tools like Prisma.
• Experience supervising or mentoring junior team members.

Responsibilities

• Lead day-to-day supervision of client-paid search programs including strategy, bids, execution, testing plans, budgets, and goal achievement.
• Oversee a small team (3-4 juniors), set priorities, manage workflow, and QA Paid Search and PMax setups.
• Build client relationships as primary contact, attend status calls, and present performance results and recommendations.
• Monitor and evaluate campaign performance against KPI targets and baselines.
• Analyze data with reporting tools to uncover growth and efficiency opportunities.
• Test new campaign types, creatives, and automated tools to improve efficiency and account strategy.
• Contribute to agency-wide initiatives and tool rollouts to refine the search practice.

Skills

Paid Search

PPC Campaigns

PMax Campaigns

tCPA/ROAS bidding

Keyword Research

Budget Management

Team Leadership

Data Presentation

Education

Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising

Tools

Google Ads

Microsoft Advertising (Bing)

SA360

CM360

Prisma

Campaign Manager

Job description

WPP Media Limited in the United States is seeking a Supervisor, Paid Search to lead day-to-day client campaigns, manage a small team, and advance strategic initiatives across Google Ads, SA360, and CM360. You will drive performance, optimize bidding, and present insights to clients and leadership.

You will oversee a team of 3–4 juniors, coordinate budgets, and ensure targets are met while collaborating with cross-functional partners in a hybrid work setting.