Paid Search Strategy Lead — Growth & Client Impact

Doner; Michigan; Sur place; USD 120 000 - 180 000; Plein temps

Résumé du poste

Doner is seeking an Associate Director, Paid Search to lead strategy and stay hands-on in-platform. You will own performance end-to-end—from execution to client conversations—in a fast-paced environment with high expectations.

This role requires client-facing experience, the ability to manage multiple budgets for several clients, and a track record of growing ROAS and reducing CPA across Google Ads, Microsoft Ads, and Shopping.

Qualifications

• 6–9 years of hands‑on paid search experience across Google Ads and Microsoft Ads.
• Strong in‑platform execution across Search, Shopping, and Performance Max (structure, build, optimize).
• Proven ability to manage and scale large budgets while hitting ROAS/CPA targets.
• Deep understanding of bidding strategies, query mining, and account structure for scale.

Responsabilités

• Own performance across multiple paid search accounts (Google Ads, Microsoft Ads).
• Stay hands‑on: build, optimize, and troubleshoot campaigns across Search, Shopping, and PMax.
• Manage budgets, pacing, and performance against KPIs (ROAS, CPA, revenue).
• Identify growth opportunities across brand and non‑brand (keywords, structure, bidding, feeds).
• Create and present clear performance updates and strategic recommendations to clients.
• Build and maintain forecasting models for budget and revenue planning.
• Lead testing (bidding, creatives, audiences, landing pages) with clear hypotheses and learnings.
• Partner with SEO, Paid Social, and Analytics teams on full-funnel strategy.
• Mentor junior team members and review work for quality and accuracy.
• Work with engine reps to unlock betas and performance insights.

Connaissances

Paid search

Google Ads

Microsoft Ads

Budget management

Forecasting

Performance Max

Bidding strategies

Outils

GA4

GTM

Merchant Center

Description du poste

Doner is seeking an Associate Director, Paid Search to lead strategy and stay hands-on in-platform. You will own performance end-to-end—from execution to client conversations—in a fast-paced environment with high expectations.

This role requires client-facing experience, the ability to manage multiple budgets for several clients, and a track record of growing ROAS and reducing CPA across Google Ads, Microsoft Ads, and Shopping.