Paid Search Specialist (LATAM, Remote)

GrowthAssistant; United States; Remote; USD 65,000 - 110,000; Full time

Benefits offered by this job

Fully Remote

Health Coverage

Time to Recharge

Family First

Anniversary bonus

Referral bonus

Job summary

GrowthAssistant is hiring a Paid Search Specialist to own day-to-day Google Ads management for 2–4 client accounts, spanning Search, Shopping, Performance Max, and Display. You will collaborate with the team, optimize campaigns, and build client-ready insights using Claude.

Applicants should have 3+ years of Google Ads experience, strong bidding and tracking skills, and comfort with AI-assisted reporting. This is a fully remote role supporting US clients.

Qualifications

• 3+ years of hands-on Google Ads management across multiple product areas.
• Strong command of Smart Bidding, tracking fundamentals, and structure.
• Working knowledge of GA4 and e-commerce attribution platforms.
• Proficiency with Claude for data analysis and reporting.
• Experience writing SOPs and documenting processes.

Responsibilities

• Own day-to-day management of Google Ads for 2–4 agency client accounts.
• Build and launch campaigns end to end: structure, keywords, RSA, PMax, extensions.
• Monitor spend, pacing, and adjust bids to hit efficiency goals.
• Run ongoing optimization and reporting, with client-ready insights.
• Manage Google Merchant Center and product feeds for e-commerce accounts.
• Handle tracking setup and data entries, flag issues early.
• Pull performance data and create client decks using Claude.
• Collaborate via Slack with clients and internal teams; write SOPs.

Skills

Google Ads

Bidding & Tracking

GA4 Analytics

Google Ads Editor

Spreadsheets

English Communication

SOPs

Claude/AI Tools

Proactive Mindset

Availability 9-5 ET

Tools

Microsoft Ads (Bing)

Looker Studio

Job description

GrowthAssistant connects top marketing and operations talent with fast-growing companies that depend on great execution to scale. Founded in 2021 and named by Forbes as one of the best startups to work at, we're a permanently remote team that runs on integrity, proactive candor, and a bias toward action — and we prioritize the human experience in everything we do. We hire for skill and for heart, and we invest in our people for the long haul.

The Opportunity

We're hiring a Paid Search Specialist for a digital marketing agency — owning day-to-day Google Ads management for 2–4 agency client accounts across Search, Shopping, Performance Max, Demand Gen, and Display, and using Claude to turn performance data into clear, client-ready insight. After the initial ramp (starting with two accounts and layering on from about day 60), the role grows to include more accounts, Google app campaigns, leading the paid search narrative on client calls, and building scripts and Claude-based automations for reporting and QA.

What Your Day-to-Day Will Look Like

• Account Management: Own day-to-day management of Google Ads for 2–4 agency client accounts across Search, Shopping, Performance Max, Demand Gen, and Display / remarketing, and cover Microsoft Ads (Bing) where clients run it.
• Campaign Builds: Build and launch new campaigns end to end: structure, keywords and match types, audiences, RSA copy and PMax asset groups, extensions, and settings QA before go-live.
• Pacing & Bidding: Monitor daily spend and pacing, and adjust bids, budgets, and Smart Bidding targets (tCPA / tROAS) to hit each account's efficiency and volume goals.
• Optimization: Run ongoing optimization: search term mining, negative keyword management, ad and asset testing, audience and bid adjustments, and landing page recommendations.
• Testing: Execute validation and optimization testing per client directive, including Google Ads experiments and ad / landing page variations, and document results.
• Merchant Center: Manage Google Merchant Center for e-commerce accounts, including product and supplemental feeds, disapprovals, and feed troubleshooting.
• Tracking & Data Entry: Manage administrative and data entry touchpoints (Google Tags, UTM setup, conversion actions) and flag tracking breaks or policy issues before they affect performance.
• Reporting: Pull performance data and build client-ready reporting, analysis, and decks using Claude and a connected reporting dashboard.
• Insights: Proactively surface insights and recommendations: what moved, why, and what to do next, not just what changed.
• Communication: Work day-to-day in Slack with one designated client point of contact per account, and join weekly internal syncs and client calls (video on).
• SOPs: Write and maintain SOPs for recurring account tasks so processes are consistent and repeatable across accounts.

What You Bring

• Google Ads Experience: 3+ years of hands-on Google Ads management across Search, Shopping, Performance Max, Demand Gen, and Display.
• Bidding & Tracking: Strong command of Smart Bidding, conversion tracking fundamentals, and campaign structure best practices.
• Analytics: Working knowledge of GA4 and e-commerce attribution platforms (Triple Whale or similar).
• Google Ads Editor: Proficiency in Google Ads Editor for bulk builds and edits.
• Spreadsheets: Basic to intermediate Excel / Sheets capabilities.
• Communication: Great verbal and written English communication skills.
• SOPs: Experience writing and iterating on role-related SOPs.
• AI Fluency: Proficiency with Claude (or comparable AI tools) for data analysis, reporting, and building client decks.
• Proactive Mindset: A proactive, insight-driven mindset that brings recommendations, not just status updates.
• Availability: Ability to work 9:00 AM – 5:00 PM Eastern.

Bonus Points if:

• You have agency experience managing multiple client accounts at once (highly preferred).
• You have Microsoft Ads (Bing) experience, including Google-to-Microsoft campaign imports.
• You have Google app campaign experience, including Firebase and AppsFlyer measurement.
• You have an e-commerce or DTC background and Shopify familiarity.
• You have Google Tag Manager and enhanced conversions setup experience.
• You have Looker Studio (formerly Data Studio) experience.
• You hold Google Ads certifications.

What We Offer

At GrowthAssistant, you aren't just joining a company; you're joining a movement to redefine how the world's best brands scale. We believe that the right talent, placed in the right role, changes everything — and that starts with how we take care of you.

We support your life inside and outside of work with a comprehensive benefits package:

• Fully Remote: 100% Remote work environment, never fight traffic again
• Health Coverage: HMO (depending on location) after 90 days of service
• Time to Recharge: 7 Paid Holidays and up to 6 PTO days per year
• Family First: Parental leave after 1 year of service

We offer additional incentives for go-getters and proven performers!

• Anniversary bonus ($100 at 1 year; $200 at 2 years)
• Earn a $300 referral bonus for each candidate you refer who is successfully hired, and $500 when you help us identify and close a new opportunity with your client

Your Application Roadmap

You've applied, now let's get to work. Here's the play-by-play:

• Step 1 Resume Screening: Our hiring team reviews your experience to see how your unique skills align with our high-growth roles.
• Step 2 Recruiter Interview: If we believe we have a great client match, we'll reach out to schedule a human-to-human chat to discuss your career goals, experience, and what makes you tick.
• Step 3 Online Assessment: This is your chance to shine! You'll complete a role-specific test, a personality assessment, and your official GA Profile Form so we can represent you.
• Step 4 Match Interview: You'll meet with one of our Senior Leaders for a deep-dive validation to ensure we're matching you with the right opportunity. This is your moment to bring your A-game and really shine — it's the final step for many of our roles!

Depending on the client, there are sometimes 2 additional steps:

• Step 5 15-min Prep Call: We've got your back. Before the final round, your Recruiter will hop on a quick call to coach you, share insider tips, and ensure you're 100% ready.
• Step 6 Client Interview: You'll meet the client to discuss how you'll help them scale and succeed. Bring your metrics and be on your A-game — this is your last chance to make a great first impression!

Join our 100% remote global team today, and grow with GrowthAssistant!

GrowthAssistant is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.