Paid Search Lead - Strategy, Optimization & Mentoring

twentysix; Kansas City (MO); Hybrid; USD 60,000 - 140,000; Full time

Job summary

VML is seeking a Paid Search Supervisor to lead development and implementation of search strategies for its clients. You will support campaign execution, performance reporting, and cross-team collaboration to drive results.

You will work with analytics to refine measurement frameworks, create case studies, and train junior staff. The role requires strong client-facing presentation skills and an ability to manage multiple initiatives in a fast-paced environment.

Qualifications

• 4-6 years experience in paid search activation in an agency setting
• Hands-on experience with Google Ads and Microsoft Advertising
• Knowledge of cross-channel performance media tactics
• Proficient with third-party ad serving tools and analysis tools
• Advanced Excel and PowerPoint skills

Responsibilities

• Develop and implement search strategies for clients
• Support execution and performance reporting
• Collaborate with teams to document requirements and goals
• Evolve measurement frameworks with analytics team
• Train junior staff on tactical execution and processes
• Present findings and recommendations to clients

Skills

Client facing presentation

Organization

Communication skills

Motivated teamwork

Attention to detail

Public speaking

Tools

Google Ads

Microsoft Advertising

Job description

VML is seeking a Paid Search Supervisor to lead development and implementation of search strategies for its clients. You will support campaign execution, performance reporting, and cross-team collaboration to drive results.

You will work with analytics to refine measurement frameworks, create case studies, and train junior staff. The role requires strong client-facing presentation skills and an ability to manage multiple initiatives in a fast-paced environment.