Paid Media Strategy & Trafficking Lead

VRN Technologies; San Antonio (TX); On-site; USD 65,000 - 85,000; Full time

Job summary

VRN Technologies is seeking a Media Specialist/ Trafficking Specialist to lead end-to-end Paid Social, Programmatic, and Paid Search campaigns. You will define strategy, set audience parameters, and approve campaigns before launch, ensuring alignment with internal guidelines.

The role requires hands-on experience with paid media campaigns, familiarity with Aprimo and SA360, and strong attention to detail to meet tight SLA timelines.

Qualifications

• Experience delivering Paid Social, Programmatic, and Paid Search campaigns.
• Ability to define audience requirements and ARDs, and verify geographies align with strategy.
• Proficient in using MS Excel for data review and reporting.

Responsibilities

• Oversee end-to-end delivery of Paid Social, Programmatic, and Paid Search campaigns.
• Ensure campaigns are built, reviewed, and approved according to guidelines.
• Use Aprimo to manage tasks, approvals, and documentation.

Skills

Paid media strategy

Campaign delivery

Audience targeting

Attention to detail

Deadline-driven

Excel data review

Tools

Aprimo

SA360

MS Office / Excel

Job description

VRN Technologies is seeking a Media Specialist/ Trafficking Specialist to lead end-to-end Paid Social, Programmatic, and Paid Search campaigns. You will define strategy, set audience parameters, and approve campaigns before launch, ensuring alignment with internal guidelines.

The role requires hands-on experience with paid media campaigns, familiarity with Aprimo and SA360, and strong attention to detail to meet tight SLA timelines.