Paid Media Manager, Roofing (Remote, New York)

Blacksmith Agency LLC; New York (NY); Remote; USD 70.000 - 110.000; Vollzeit

Zusammenfassung

Blacksmith Agency is seeking a Paid Media Manager, Roofing to own paid media for roofing clients across multiple markets. You will lead targeting, budgeting, roadmap development and narrative justification during client calls.

You will bring 3+ years of hands-on Google Ads and Meta experience, a track record of improving ROAS/CPA, and agency experience managing several clients concurrently. This is a remote, full-time role working with US clients.

Qualifikationen

• 3+ years hands-on in Google Ads and Meta: built, run and optimized campaigns.
• Track record of improving ROAS, CPA or pipeline metrics.
• Experience managing multiple clients in an agency setting.
• Clear spoken English with US clients on live calls.
• Experience with roofing or multi-location businesses is a plus.

Aufgaben

• Own paid media for roofing clients across platforms (Google, Meta, LinkedIn, Microsoft).
• Manage budget allocation, bidding, targeting and creative testing.
• Set and communicate 90-day and quarterly client roadmaps and narratives.
• Ensure trustworthy conversion tracking with GA4, Tag Manager and platform pixels.
• Drive account growth through retention, upsell and long-term relationships.

Kenntnisse

Google Ads

Meta Ads

Agency experience

US client communication

Live calls in English

Tools

GA4

Tag Manager

LinkedIn Ads

Microsoft Ads

Jobbeschreibung

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI‑first digital agency. As Paid Media Manager, Roofing you own paid media for a book of roofing clients (roofing contractors operating across several markets): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands‑on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for roofing or similar multi‑location businesses is a strong plus.