LHH Recruitment Solutions is seeking an Associate Director, Paid Media on behalf of an agency client. This role focuses on leading paid media strategy across all digital channels.
This individual will play a key role in driving media strategy, leading a team, and shaping how campaigns are executed and optimized across accounts. The role requires someone who can operate at a high level with clients while also staying close to performance and stepping in hands-on when needed.
This is an opportunity for a strong media leader who enjoys building structure, developing talent, and driving measurable results across multiple clients. This role is hybrid in Midtown Manhattan.
Responsibilities
- Lead overall paid media strategy across programmatic, CTV, paid social, and search campaigns
- Oversee campaign planning, execution, and performance across multiple clients and verticals
- Act as a senior strategic partner to clients, translating business goals into media plans and performance strategies
- Manage, mentor, and develop a team, setting expectations and elevating overall performance
- Guide team on best practices across channel strategy, optimization, testing, and performance analysis
- Ensure campaigns are meeting KPIs through ongoing optimization, testing, and performance insights
- Identify trends and opportunities within campaign data to drive stronger performance and inform strategy
- Step in hands-on as needed to support execution across platforms and troubleshoot performance issues
- Drive consistency and structure across accounts, improving workflows, reporting, and optimization processes
- Support business development efforts, including pitch strategy and identifying opportunities for account growth
- Partner closely with cross-functional teams including creative, analytics, and account leadership
- Present clear, actionable performance insights and recommendations to clients and internal stakeholders
- Manage multiple priorities, clients, and timelines in a fast-paced, client-facing environment
Qualifications
- 7+ years of experience in paid media, performance marketing, or a related field; agency experience preferred
- Strong experience across programmatic, CTV, paid social, and search
- Proven ability to lead paid media strategy and drive performance across multiple accounts
- Experience managing, mentoring, or developing team members
- Comfortable working directly with clients and leading conversations around strategy and performance
- Strong understanding of campaign optimization, testing strategies, and performance drivers
- Ability to use data and performance insights to inform decisions and improve outcomesExperience identifying trends, testing opportunities, and areas for campaign improvement
- Ability to think strategically while also staying close to execution
- Experience supporting new business or contributing to account growth
- Highly organized with the ability to manage multiple priorities simultaneously
- Collaborative and comfortable working cross-functionally across teams
- Ability to operate in a fast-paced, high-accountability environment
Benefits include:
- Health Insurance
- 401(k)
- Paid Time Off
- Additional benefits may be available based on the employer
Compliance Statement
Equal Opportunity Employer/Veterans/Disabled
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The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws.