Associate Media Director

Strategy Media Services; New York (NY); Hybrid; USD 120,000 - 190,000; Full time

Job summary

Strategy Media Services in New York City seeks an Associate Media Director to lead digital campaigns for luxury brands. The role combines strategic planning, client management, and hands-on analytics across SEM, Paid Social, and Programmatic channels.

You will manage a small team, present insights to clients, optimize media mix, and drive growth. Hybrid work with 1–2 days in the office; strong communication and leadership are essential.

Qualifications

• Minimum 5+ years of digital planning experience, execution, and reporting across all digital paid media.
• Experience with GA4, CM360, Facebook Ads, and Google Looker Studio.
• Strong knowledge of Search, Paid Social, Programmatic, and digital analytics.
• Excellent Excel skills with pivot and VLOOKUP.
• Excellent verbal and written communication.

Responsibilities

• Develop integrated media strategies and tactical plans across the consumer journey.
• Manage assigned accounts through strategy, planning, and implementation.
• Analyze channels, budgets, and timing; optimize media mix.
• Lead campaign execution and small team; ensure on-time delivery.
• Present digital reports with insights and recommendations.
• Lead client calls and present strategies.
• Track emerging platforms and opportunities.

Skills

Digital leadership

Client management

Analytics

GA4

CM360

Looker Studio

Meta Ads

LinkedIn Ads

Programmatic

Excel

Data analysis

Tools

Google Looker Studio

CM360

DoubleClick

Excel

Job description

Strategy Media (strategy-media.com) is a boutique media agency based on Madison Avenue representing real estate and luxury brands nationwide and globally. We are seeking an Associate Media Director to join our growing team in NYC. Very competitive salary and opportunity for fast-track career advancement. This position is hybrid with only 1-2 days in the office.

Who you are:

The ideal candidate is a highly organized and nimble digital media leader who thrives in a fast-paced agency environment. They possess strong client management skills, deep expertise across paid media channels with advanced hands-on knowledge of analytics and reporting platforms such as GA4, Looker

Studio, social platforms (Meta & LinkedIn), and CM360. They can effectively manage multiple projects and stakeholder requests while turning data into actionable business insights and media strategies.

Required: Minimum 5+ years of digital planning experience, execution, and reporting across all digital paid media (SEM, Paid Social, Programmatic, Video, Display) with a focus on client management and digital analytics.

• Develop integrated media strategies and execute tactical plans for our clients across the whole consumer journey against defined audience segments and profiles.
• Responsible for total management of assigned accounts throughout the entire strategic, planning, and implementation process.
• Have a deep understanding and working knowledge of digital and social media platforms, trends, and best practices.
• Analyze relevant channels and outlets, develop budgets and flowcharts, and recommend tactical implementation and timing
• Perform campaign analyses and recommend media mix/campaign optimizations based on performance.
• Ensure the successful execution, management, and optimization of our clients’ paid media campaigns. This person will manage a small team in the day-to-day campaign execution and activation.
• Compile and present digital reports to clients with key insights and actionable recommendations to optimize campaign performance. Must have strong experience with Google Looker Studio.
• Attend and lead client calls/meetings to present strategies and reporting metrics while providing excellent client service support.
• Track and evaluate emerging platforms, tools, and channels to idenfity new opportunities.

Required Skills & Experience

• At least 5+ years of digital strategy/planning experience required (at media agency).
• At least 5+ years experience with GA4, Doubleclick CM360, Facebook Ads, and Google Looker Studio (required). Strong working knowledge of digital measurement, attribution, and these reporting platforms and how they connect.
• Must be well-versed in Search, Paid Social, Programmatic, and digital analytics, with the ability to utilize reporting insights to guide strategic media decisions. Demonstrated ability to analyze and connect data across multiple platforms to identify trends, uncover opportunities, and communicate meaningful insights to clients and internal stakeholders.
• Demonstrate knowledge of working in the META ad platform and understanding of programmatic buying models for display and video.
• High-level proficiency in Excel with the ability to do pivot & vlookup tables.
• Extremely thorough, analytical, and detailed.
• Ability to work in a fast-paced environment with excellent organizational and multi-tasking skills to manage multiple projects effectively with flawless client–centric focus.
• Strong interest in working with a fast-growing small agency to contribute to its growth and willingness to provide leadership to our growing media team.
• Extremely detail-oriented and strong multitasking skills.
• Excellent verbal and written communication skills.

Tired of working long hours where you are just a number? If you have that "can do" attitude, have a strong work ethic, and prefer working in a smaller, non-corporate, fun, and open environment, come join us!