Paid Campaign Manager #997916

Dexian; Boca Raton (FL); On-site; USD 75,000 - 80,000; Full time

Job summary

Dexian is seeking a hands-on Paid Campaign Manager in Boca Raton, FL. You will own end-to-end paid media campaigns focused on lead generation, conversions, and ROI, with substantial monthly budgets and direct accountability for performance.

This onsite role requires 3–7+ years of experience, strong analytics, and proficiency across native, social, search, and programmatic channels. You will collaborate with marketing teams to test, optimize, and scale high-performing assets while reporting

Qualifications

• 3–7+ years of experience in paid media, performance marketing, or related field.
• Experience managing large monthly advertising budgets (>$50K).
• Strong analytical skills and experience with testing and optimization.

Responsibilities

• Own and optimize high-budget digital advertising campaigns across multiple channels.
• Develop and execute paid media strategies focused on lead generation and ROI.
• Manage monthly budgets with pacing, forecasting, and ROI tracking.
• Monitor KPIs (CPL, CPA, ROAS, CTR, CPM) and adjust campaigns accordingly.
• Conduct A/B testing on creatives, audiences, and landing pages.
• Ensure accurate tracking with GA4, GTM, and CRM integrations.
• Provide actionable insights to stakeholders and scale high-performing assets.
• Identify growth opportunities across platforms and audiences.
• Handle multiple campaigns independently while meeting goals.

Skills

Paid media

Budget management

Multi-channel campaigns

A/B testing

Analytics

Landing page optimization

Tools

GA4

GTM

CRM integrations

Job description

Hands-on Paid Media / Performance Marketing | $75K–$80K | Boca Raton, FL | Onsite

Job Title: Paid Campaign Manager

Work Arrangement: Onsite – 5 days/week

Employment Type: Permanent

Position Overview

We are seeking a Paid Campaign Manager to own and optimize high-budget digital advertising campaigns focused on lead generation, conversions, and measurable ROI.

This is a hands-on individual contributor role—not a people-management position. The ideal candidate will have strong experience managing paid media campaigns across multiple digital channels and will be responsible for campaign strategy, execution, optimization, testing, tracking, and performance analysis.

Key Responsibilities

• Manage end-to-end paid media campaigns across native platforms such as Taboola and Outbrain
• Develop and execute paid media strategies focused on lead generation, conversions, and direct-response funnels
• Manage significant monthly advertising budgets, including budget pacing, forecasting, and ROI management
• Monitor and optimize campaigns based on KPIs including CPL, CPA, ROAS, CTR, CPM, and lead quality
• Conduct A/B testing across creatives, audiences, targeting, bidding strategies, and landing pages
• Ensure accurate campaign tracking and attribution through GA4, GTM, and CRM integrations
• Analyze campaign performance data and provide actionable insights and recommendations to stakeholders
• Partner with creative and marketing teams to develop, test, and scale high-performing assets
• Identify new opportunities for growth across platforms, audiences, and campaign strategies
• Manage multiple campaigns simultaneously while working independently and maintaining performance against established goals

Qualifications

• 3–7+ years of experience in paid media, performance marketing, digital acquisition, or a related field
• Experience managing $50K+ monthly advertising budgets
• Hands-on experience across paid social, paid search, native, and/or programmatic channels
• Strong experience with lead generation and conversion optimization
• Strong analytical skills with the ability to interpret campaign data and make optimization decisions
• Experience with A/B testing, bidding strategies, audience targeting, and landing page optimization
• Ability to manage multiple campaigns, prioritize effectively, and work independently
• Strong understanding of performance metrics including CPL, CPA, ROAS, CTR, and CPM

Preferred Qualifications

• Experience in politics, healthcare, finance, or other highly regulated/high-volume industries
• Experience with subscription funnels
• Experience with CRO and landing page optimization