Outside Sales Representative – Material Handling

Henis Group; Birmingham (AL); Remote; USD 75,000 - 125,000; Full time

Benefits offered by this job

Company-provided demonstration van

Company laptop

Sales tools

Job summary

Henis Group is seeking an Outside Sales Representative to cover the Birmingham, AL region from a home base with regional travel. The role offers a base salary of approximately $75,000 plus uncapped commission and an annual bonus, with total earnings target of $105K–$125K+.

You will demo motorized material handling equipment and manage a growing regional territory. You’ll build relationships with warehouses, distribution centers, and manufacturers, visiting sites to showcase solutions and close

Qualifications

• Demonstrated track record of generating and closing new business in B2B sales.
• Experience managing an outside sales territory and developing a self-sourced pipeline.
• Strong communication, relationship-building, and presentation skills.
• Willingness to travel up to 50% including overnight trips.
• Material handling/industrial equipment or related B2B sales experience preferred.

Responsibilities

• Generate new business through cold outreach, facility visits, networking, and follow-up on existing leads.
• Build relationships with warehouse, distribution, manufacturing, and operations decision-makers.
• Conduct on-site equipment demonstrations and connect product capabilities to customer needs.
• Develop relationships with dealers and manufacturer’s representatives to identify additional opportunities.
• Manage opportunities from initial prospecting through follow-up and closing.
• Collaborate with the national accounts team on opportunities within your territory.
• Maintain accurate CRM records, sales activity, pipeline updates, and follow-up plans.
• Organize customer visits and regional travel to build pipeline and achieve sales goals.

Skills

B2B sales

Outside sales

CRM usage

Tools

CRM software

Job description

Location: Birmingham, AL | Home-based with regional travel

Compensation: Approximately $75,000 Base Salary + Uncapped Commission + Bonus

OTE: $105K-$125K+

Position Type: Full-Time | Direct Hire

Travel: Up to 50%, including overnight travel

About the Opportunity

Henis Group is partnering with an established manufacturer of motorized material handling equipment to hire an Outside Sales Representative based in the Birmingham area.

This is an opportunity to build and grow a regional territory, selling practical equipment solutions to warehouses, distribution centers, manufacturing facilities, and other industrial customers.

The product line includes motorized carts, tuggers, and platform trucks that help facilities move materials more efficiently.

We’re looking for someone who enjoys pursuing new business, building relationships, and demonstrating products in person. You’ll work from a home base, travel throughout your territory, and develop business through both direct customers and dealer relationships.

What You’ll Do

• Generate new business through cold outreach, facility visits, networking, and follow-up on existing leads.
• Build relationships with warehouse, distribution, manufacturing, and operations decision-makers.
• Conduct on-site equipment demonstrations and connect product capabilities to each customer’s needs.
• Develop relationships with dealers and manufacturer’s representatives to identify additional opportunities.
• Manage opportunities from initial prospecting through follow-up and closing.
• Collaborate with the national accounts team on opportunities within your territory.
• Maintain accurate CRM records, sales activity, pipeline updates, and follow-up plans.
• Organize customer visits and regional travel to consistently build pipeline and achieve sales goals.

What We’re Looking For

• A demonstrated track record of generating and closing new business in B2B sales.
• Experience managing an outside sales territory and developing a self-sourced pipeline.
• Strong communication, relationship-building, and presentation skills.
• The ability to organize your schedule and follow through independently.
• Consistent CRM use and disciplined pipeline management.
• Willingness to travel up to 50%, including overnight trips.
• Material handling, industrial equipment, automation, freight, or logistics sales experience is preferred. Candidates from related B2B sales backgrounds are encouraged to apply.

Compensation & Company-Provided Resources

• Approximately $75,000 annual base salary.
• Uncapped commission and an annual performance bonus opportunity.
• Approximately $105K-$125K+ in total earnings at target.
• Company-provided demonstration van and equipment.
• Company laptop, credit card, and sales tools.
• Product onboarding and support from an experienced sales team.
• Opportunity to build a territory within an established company’s growing industrial division.