On-Site Digital Performance Marketing Lead — Irvine

Hyh America; Irvine (CA); Presencial; USD 80.000 - 100.000; Jornada completa

Descripción de la vacante

HYH America, Irvine-based, seeks a Digital Performance Marketing Manager to drive U.S. sales growth through integrated digital paid media and e-commerce retail media programs.

You will manage campaigns on Google, Meta, YouTube, TikTok and oversee retail media on Amazon, Walmart, Instacart, ensuring alignment with budgets and ROI. This hands-on, manager-level role requires strategic ownership and direct platform execution, with collaboration across Marketing, Brand, Sales, and external partners

Formación

• 3–5+ years of hands-on digital performance marketing, paid media, or e-commerce advertising.
• Experience managing campaigns on Google Ads and Meta Ads.
• Experience with GA4, Excel, and reporting tools.
• Experience with major e-commerce or retail media platforms such as Amazon Ads, Walmart Connect, or Instacart Ads.
• CPG/retail industry experience is a plus.

Responsabilidades

• Develop annual and quarterly performance marketing strategies, channel mix, and budget plans.
• Directly manage campaign structure, audiences, keywords, bids, and placements across key platforms.
• Plan and manage marketplace and retail media campaigns across Amazon Ads, Walmart Connect, and Instacart Ads.

Conocimientos

Google Ads

Meta Ads

GA4

Excel

Looker Studio

Educación

Bachelor's degree in Marketing/Advertising/Business/Communications

Herramientas

Amazon Ads

Walmart Connect

Instacart Ads

Descripción del empleo

HYH America, Irvine-based, seeks a Digital Performance Marketing Manager to drive U.S. sales growth through integrated digital paid media and e-commerce retail media programs.

You will manage campaigns on Google, Meta, YouTube, TikTok and oversee retail media on Amazon, Walmart, Instacart, ensuring alignment with budgets and ROI. This hands-on, manager-level role requires strategic ownership and direct platform execution, with collaboration across Marketing, Brand, Sales, and external partners