Omnichannel Data Strategy, Insights & Reporting Lead

CVS Health Corporation; Hartford (CT); On-site; USD 66,000 - 159,000; Full time

Job summary

CVS Health Corporation in Hartford, CT seeks a Manager of Omnichannel Data Strategy, Insights & Reporting to lead analytics for digital capabilities and patient experience improvements. You will translate questions into analytic plans, design KPIs, and collaborate with data engineering partners to scale reporting solutions.

The role emphasizes hands-on analytics with cross-functional leadership across digital and pharmacy workflows, requiring strong SQL, data visualization, and storytelling to

Qualifications

• 3+ years of analytics, data strategy, BI, healthcare tech, or related field.
• Independently lead complex analytical work from question to recommendation.
• Advanced SQL proficiency with large datasets on cloud/enterprise platforms.
• Experience defining KPIs, measurement plans, and analytics frameworks for products or journeys.
• Strong analytical judgment; reconcile data quality and assign attributable impact.
• Excellent written, verbal, and visual communication; present to nontechnical and senior audiences.

Responsibilities

• Lead analytics and measurement strategies for digital capabilities, interventions, pilots, and customer experience enhancements.
• Translate business questions into analytical plans, success metrics, data requirements, and decision-ready deliverables (opportunity sizing, segmentation, journey/funnel analysis, post-launch measurement).
• Collaborate with partner technology and Data Engineering teams on data pipeline continuity and change management to reduce data defects.
• Source and evaluate external data assets; define targeting and measurement use cases with commercialization/solutions teams.
• Integrate digital engagement, outreach, and pharmacy workflow data to develop a comprehensive view of customer behavior.

Skills

Analytical judgment

KPI design

Communication

SQL

Product analytics

Education

Bachelor's degree

Tools

Tableau

Power BI

Job description

CVS Health Corporation in Hartford, CT seeks a Manager of Omnichannel Data Strategy, Insights & Reporting to lead analytics for digital capabilities and patient experience improvements. You will translate questions into analytic plans, design KPIs, and collaborate with data engineering partners to scale reporting solutions.

The role emphasizes hands-on analytics with cross-functional leadership across digital and pharmacy workflows, requiring strong SQL, data visualization, and storytelling to