North America GTM Product Marketing Lead

TikTok; New York (NY); On-site; USD 128,000 - 248,889; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) savings plan with company match

Paid parental leave

10 paid holidays and 17 days of Paid Personal Time

Job summary

A leading social media platform is seeking an experienced Go-to-Market Lead in New York to drive the adoption of high-impact advertising solutions. Key responsibilities include defining strategies for market adoption, collaborating with cross-functional teams, and analyzing market trends. The ideal candidate has extensive experience in product marketing and performance advertising, and a track record of successful strategy execution.

Qualifications

• 7+ years of experience in product marketing, strategy & operations.
• 5+ years of experience in performance advertising.
• Strong track record of influencing teams and stakeholders.

Responsibilities

• Drive adoption of TikTok ad products to enhance client objectives.
• Define the Go-to-Market and sales enablement strategy.
• Analyze market trends and develop strategies to grow adoption.

Skills

Product marketing

Performance advertising

Market analysis

Strategic thinking

Job description

A leading social media platform is seeking an experienced Go-to-Market Lead in New York to drive the adoption of high-impact advertising solutions. Key responsibilities include defining strategies for market adoption, collaborating with cross-functional teams, and analyzing market trends. The ideal candidate has extensive experience in product marketing and performance advertising, and a track record of successful strategy execution.