North America Growth Marketing Lead

Fluence Energy; Houston (TX); On-site; USD 150,000 - 210,000; Full time

Job summary

Fluence Energy is seeking a Senior Growth Marketing Manager to lead pipeline, revenue, and market activation for the North America marketing team. You will bridge data-driven growth marketing with ABM strategies to build brand awareness, generate qualified accounts, and accelerate revenue within priority accounts.

The role collaborates with sales and cross-functional teams to translate global campaigns into local activation plans, measure ROI, and drive demand generation across key segments in

Qualifications

• 5-8+ years of experience in B2B demand generation, growth marketing, or integrated campaign management.
• Bachelor’s in marketing or related discipline.
• Proven experience translating global strategy into local growth marketing programs.
• Demonstrated collaboration with B2B sales and business development teams to co-design outreach playbooks.

Responsibilities

• Campaign activation: translate global campaigns into North America activation plans and adapt to local conditions.
• Field marketing strategy: prioritize industry events, trade shows, and regional activations.
• Growth execution: develop target account engagement strategies and whitespace opportunities.
• Cross-functional collaboration: align with product marketing, brand, and sales for go-to-market messaging.
• Marketing success metrics: own North America marketing outcomes and ROI.

Skills

B2B demand generation

Growth marketing

Integrated campaign management

CRM systems

Marketing automation

Intent tools

ABM strategies

Cross-functional collaboration

Communications

Education

Bachelor’s in marketing or related discipline

Tools

CRM systems

Marketing automation platforms

Intent tools

Job description

Fluence Energy is seeking a Senior Growth Marketing Manager to lead pipeline, revenue, and market activation for the North America marketing team. You will bridge data-driven growth marketing with ABM strategies to build brand awareness, generate qualified accounts, and accelerate revenue within priority accounts.

The role collaborates with sales and cross-functional teams to translate global campaigns into local activation plans, measure ROI, and drive demand generation across key segments in