NC Digital Editor — Lead Digital Strategy & Growth

Lee Enterprises Inc; Winston-Salem (NC); Hybrid; USD 65,000 - 90,000; Full time

Job summary

Lee Enterprises Inc in North Carolina seeks a Digital Editor to lead strategy and production across eight NC newsrooms. The role reports to the executive editor and focuses on growing audience, expanding reach, and delivering high‑impact journalism.

You will work with editors and producers to develop evolving coverage packages, using approved AI tools to repackage content and boost engagement. Remote/hybrid work is supported.

Qualifications

• Experience building an online audience for a daily newspaper or equivalent.
• Bachelor's degree combined with newsroom experience.
• Familiarity with AI tools for brainstorming, reframing content and tweaking headlines is a plus.

Responsibilities

• Develop coverage as evolving packages including updates, explainers, video, visuals, newsletters, and social formats.
• Identify opportunities to update, repackage and redistribute local journalism using approved technology and AI tools to improve efficiency.
• Lead NC leadership team and collaborate with editors and reporters across Winston-Salem and other NC newsrooms.
• Test and implement new digital storytelling and audience strategies; use performance data to inform decisions and train editors and reporters.

Skills

Audience growth

Editorial collaboration

Digital storytelling

Strategic leadership

Remote collaboration

Education

Bachelor's degree with newsroom experience

Tools

Blox CMS

AI brainstorming tools

Grammarly

Social media platforms (Facebook, Instagram, X)

Job description

Lee Enterprises Inc in North Carolina seeks a Digital Editor to lead strategy and production across eight NC newsrooms. The role reports to the executive editor and focuses on growing audience, expanding reach, and delivering high‑impact journalism.

You will work with editors and producers to develop evolving coverage packages, using approved AI tools to repackage content and boost engagement. Remote/hybrid work is supported.