National Account Manager

Ad Populum; New York (NY); On-site; USD 70,000 - 85,000; Full time

Job summary

Ad Populum is seeking a National Account Manager to drive profitable growth across national retail accounts in Mass, FDV, and Specialty channels. This hybrid role combines relationship-building with strategic account plans to expand distribution from Plainview, NY, with 4 days remote and 1 day onsite weekly.

The ideal candidate has 2–5 years in Consumer Products or CPG sales, with experience managing national retailers and strong analytical, presentation, and negotiation skills.

Qualifications

• Bachelor's degree preferred in Business, Marketing, or related field.
• 2–5 years of Consumer Products or CPG sales with account management responsibility.
• Experience with national retailers in FDV, Mass, Specialty, or Grocery channels preferred.
• Demonstrated ability to build customer relationships and deliver sales growth.
• Strong Excel and PowerPoint skills; experience with syndicated data is a plus.
• Excellent communication, presentation, and negotiation skills.
• Willingness to travel as needed for customer meetings and industry events.

Responsibilities

• Manage and grow assigned national and regional retail accounts while achieving sales, margin, and distribution objectives.
• Develop and execute customer business plans that align with company goals and drive profitable growth.
• Identify opportunities to expand distribution, increase assortment, secure promotional programs, and win incremental business.
• Build and maintain strong relationships with buyers, merchants, category managers, brokers, and key customer stakeholders.
• Prepare and deliver customer presentations, line reviews, product launches, and business reviews.
• Analyze sales performance, POS data, inventory trends, and market insights to identify opportunities and develop action plans.
• Collaborate with Marketing, Product Development, Supply Chain, Customer Service, and Operations to ensure successful execution of customer programs and product launches.
• Maintain accurate sales forecasts, promotional calendars, and customer business plans.
• Monitor competitive activity, industry trends, and retailer strategies to identify opportunities and strengthen our market position.
• Represent the company at customer meetings, line reviews, trade shows, and industry events.
• Partner with internal teams to ensure customer commitments are executed accurately and on time while helping continuously improve cross-functional processes.
• Contribute to a collaborative, high-performing sales culture by sharing ideas, supporting teammates, and helping drive continuous improvement across the National Sales organization.

Skills

Relationship building

Account management

Analytical skills

Microsoft Excel

PowerPoint

Negotiation

Self-motivation

Travel willingness

Education

Bachelor's degree in Business, Marketing, or related field

Tools

Circana/IRI

Nielsen

PowerPoint

Job description

The National Account Manager is responsible for driving profitable growth across assigned national retail accounts within the Mass, Food, Drug, Value (FDV), and Specialty channels. Reporting to the Director of National Sales, this role is focused on developing strategic customer relationships, identifying new business opportunities, expanding distribution, and executing account plans that deliver sustainable sales growth.

The ideal candidate is a motivated, relationship-driven sales professional with 2–5 years of experience in Consumer Products or CPG sales who is eager to take on greater account ownership and grow within a dynamic National Sales organization.

Location: This is a hybrid position, with a schedule of 4 days remote and 1 day onsite per week at our Plainview, NY headquarters.

Responsibilities

• Manage and grow assigned national and regional retail accounts while achieving sales, margin, and distribution objectives.
• Develop and execute customer business plans that align with company goals and drive profitable growth.
• Identify opportunities to expand distribution, increase assortment, secure promotional programs, and win incremental business.
• Build and maintain strong relationships with buyers, merchants, category managers, brokers, and key customer stakeholders.
• Prepare and deliver customer presentations, line reviews, product launches, and business reviews.
• Analyze sales performance, POS data, inventory trends, and market insights to identify opportunities and develop action plans.
• Collaborate with Marketing, Product Development, Supply Chain, Customer Service, and Operations to ensure successful execution of customer programs and product launches.
• Maintain accurate sales forecasts, promotional calendars, and customer business plans.
• Monitor competitive activity, industry trends, and retailer strategies to identify opportunities and strengthen our market position.
• Represent the company at customer meetings, line reviews, trade shows, and industry events.
• Partner with internal teams to ensure customer commitments are executed accurately and on time while helping continuously improve cross-functional processes.
• Contribute to a collaborative, high-performing sales culture by sharing ideas, supporting teammates, and helping drive continuous improvement across the National Sales organization.

Qualifications

• Bachelor's degree in Business, Marketing, or a related field preferred.
• 2–5 years of experience in Consumer Products, CPG, or retail sales with responsibility for customer account management.
• Experience working with national retailers in the Food, Drug, Value (FDV), Mass, Specialty, or Grocery channels preferred.
• Demonstrated ability to build customer relationships and deliver sales growth.
• Strong analytical skills with proficiency in Microsoft Excel and PowerPoint; experience with syndicated data (Circana/IRI, Nielsen, or similar) is a plus.
• Excellent communication, presentation, and negotiation skills.
• Strong organizational and project management skills with the ability to manage multiple priorities in a fast-paced environment.
• Self-motivated, results-oriented, and comfortable working independently while collaborating across functional teams.
• Willingness to travel as needed for customer meetings, line reviews, and industry events.

What Success Looks Like

In this role, success means building trusted customer relationships, delivering profitable sales growth, expanding distribution, identifying new business opportunities, and executing strategies that strengthen our retail partnerships. The successful candidate will play a key role in the continued growth of our National Sales organization while developing the skills and experience needed to manage larger strategic accounts over time.

• Opportunity to shape the future of a growing company
• Competitive salary and benefits package
• Opportunities for professional growth and development
• Collaborative and supportive work environment

The hiring range for this hybrid position is between $70,000.00-85,000.00 per year, commensurate with experience.

Ad Populum LLC is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, religion, color, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, age, marital status, military or veteran status, medical condition or genetic information or disability, or any other basis prohibited by federal, state or local law.