NAMER Frontier AI Partner Marketing Lead

Amazon Inc.; Seattle (WA); Hybrid; USD 125,000 - 170,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Job summary

Amazon Web Services, Inc. seeks a Sr. Partner Marketing Manager to own NAMER relationships with frontier AI labs and AI ISV partners.

You will translate technology roadmaps into joint go-to-market programs that accelerate customer adoption and drive measurable pipeline in North America. Within the NAMER Partner Marketing team, you will develop JMPs, coordinate cross-functional activation with sales, product marketing, and partner development, and own KPIs like pipeline and MDF ROI.

Qualifications

• 6+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building, executing and scaling cross-functional marketing programs.
• Experience communicating results to senior leadership.

Responsibilities

• Develop and execute North America joint marketing plans (JMPs) for assigned frontier model provider partners, aligned to AWS AI service priorities and customer adoption goals.
• Define Industry marketing plans together with AI partners joint positioning that differentiates the partner's offering on AWS for priority industries.
• Design, launch, and optimize multi-channel industry tailored campaigns (digital, events, content, ABM) that drive joint pipeline for both AWS and the partner.
• Own Marketing Development Fund (MDF) planning and execution for your partner portfolio in close partnership with Global AI & SUP Partner Marketing team.
• Coordinate partner presence at AWS flagship events (re:Invent, Summits, Builder Days) and partner-hosted events, advising on messaging, audience targeting, and customer engagement tactics through "precision programs".

Skills

Marketing experience

Data-driven

Cross-functional collaboration

Executive communication

ABM campaigns

Tools

Salesforce

Tableau

Job description

Amazon Web Services, Inc. seeks a Sr. Partner Marketing Manager to own NAMER relationships with frontier AI labs and AI ISV partners.

You will translate technology roadmaps into joint go-to-market programs that accelerate customer adoption and drive measurable pipeline in North America. Within the NAMER Partner Marketing team, you will develop JMPs, coordinate cross-functional activation with sales, product marketing, and partner development, and own KPIs like pipeline and MDF ROI.