NA E‑Commerce Shopper Marketing Leader

Royal Canin USA Inc; New York (NY); Hybrid; USD 98,000 - 135,000; Full time

Benefits offered by this job

Medical, dental, vision

401k with company match

Education assistance

Pet food perk

Job summary

Champion Petfoods is seeking an eCommerce Marketing Manager to partner with Sales and Marketing, shaping growth for North America. You will drive digital campaigns with Amazon, Chewy, and Retail Media, translating growth plans into shopper marketing programs and full-funnel optimization.

You will manage budgets, collaborate with agencies, and lead insights-driven decision making to improve ROI and share. This hybrid role covers multiple US markets.

Qualifications

• 5+ years’ experience in e-commerce growth.
• 2+ years’ experience with Amazon and Chewy campaigns.
• Experience with retail media tools; CPMs, targeting and measurement.
• Understanding of core digital and e-commerce metrics.
• Excellent project management in a complex environment.
• Growth mindset; proactive and results-driven.

Responsibilities

• Own retail media performance and optimization.
• Develop audience targeting strategies and manage bidding.
• Execute full-funnel shopper marketing on Amazon and Chewy.
• Optimize product pages and Brand Stores, content & ratings.
• Analyze campaign performance and ROI; report to Ecommerce Director.
• Collaborate with Sales, Marketing and Agencies.
• Contribute to Annual Account Planning and leadership initiatives.
• Manage e-commerce budget and resources.
• Drive test-and-learn roadmap and capability building.
• Oversee Retail Media Agency governance and negotiations.

Skills

Ecommerce growth

Amazon marketing

Chewy marketing

Retail media

Budget management

Project management

Data-driven

Tools

Salsify

Vendor Central

NielsenIQ

Power BI

Job description

Champion Petfoods is seeking an eCommerce Marketing Manager to partner with Sales and Marketing, shaping growth for North America. You will drive digital campaigns with Amazon, Chewy, and Retail Media, translating growth plans into shopper marketing programs and full-funnel optimization.

You will manage budgets, collaborate with agencies, and lead insights-driven decision making to improve ROI and share. This hybrid role covers multiple US markets.