Museum PR & Social Media Associate

ADP, Inc.; Boston (MA); On-site; USD 52,000 - 70,000; Full time

Benefits offered by this job

Union affiliation

Job summary

The MFA is seeking a Public Relations Associate to join its Marketing and Communications team in Boston. You will write and edit press materials, conduct media outreach, monitor outlets, and create engaging content for the Museum’s social channels.

You will also assist with imaging, press events, and budget-related tasks. Reporting to the Assistant Director of Communications, you will collaborate with cross-functional teams and help raise awareness of MFA exhibitions, programs, and initiatives.

Qualifications

• Bachelor’s degree in communications, journalism, public relations, or a related field.
• 1–3 years of communications experience with strong project management and organizational skills.
• Excellent writing and communications skills with strong attention to detail.
• Ability to work independently and with diverse teams on multiple projects in a fast-paced environment.
• Familiarity with social media platforms, especially Instagram and TikTok, and ability to create platform-specific content.
• Ability to work occasional evenings and weekends for events.

Responsibilities

• Write and edit press releases, media advisories, fact sheets, and other press materials; maintain the advance exhibition schedule.
• Conduct media outreach to local, regional, and national outlets to promote MFA initiatives, exhibitions, and programs.
• Compile and distribute press materials to journalists; greet and escort journalists and crews within the Museum.
• Monitor media coverage and social media for MFA and industry news; support daily press coverage distribution and filing.
• Collaborate with the Creative Coordinator to secure images for press use and manage image requests.
• Coordinate logistics for exhibition press previews, events, and PR programs with cross-department teams.
• Create media distributions using the Cision database and update the press room on mfa.org.
• Brainstorm and create original content for MFA’s social channels.
• Film and edit short-form video content on iPhone using tools like Instagram Edits and CapCut.
• Assist with tracking user-generated content and influencer outreach; support annual budget process.

Skills

Writing

Media outreach

Social media content

Project management

Education

Bachelor's degree

Tools

CapCut

Instagram Edits

Cision

Job description

The MFA is seeking a Public Relations Associate to join its Marketing and Communications team in Boston. You will write and edit press materials, conduct media outreach, monitor outlets, and create engaging content for the Museum’s social channels.

You will also assist with imaging, press events, and budget-related tasks. Reporting to the Assistant Director of Communications, you will collaborate with cross-functional teams and help raise awareness of MFA exhibitions, programs, and initiatives.