MULTIMEDIA SALES MANAGER - KWTX

Gray Media, Inc.; Waco (TX); On-site; USD 60,000 - 90,000; Full time

Benefits offered by this job

Insurance

Job summary

KWTX is the leading television station in the Waco-Temple-Killeen market, part of Gray Media’s portfolio. We seek a Multimedia Sales Manager to lead a team of Multimedia Executives, oversee development, sale, and execution of client campaigns, and assist with hiring and onboarding of new members.

The role emphasizes leadership, digital advertising expertise, strategic collaboration, and a focus on local direct business growth in a dynamic media environment.

Qualifications

• College degree in a relevant field or equivalent experience.
• Proven leadership and team management in a media sales environment.
• Strong knowledge of digital advertising and local business advertising needs.
• Excellent communication, presentation, and relationship-building skills.

Responsibilities

• Collaborate with sales leadership to achieve station and team goals.
• Drive digital revenue growth and meet targets focusing on local direct business.
• Support Director of Sales in ongoing training of the local team.
• Assist Executives with planning, rehearsing, presenting, and closing deals.
• Develop sales collateral with the leadership team.
• Ensure campaign execution, tracking, delivery, optimization, and reporting.
• Maintain professional relationships with clients and act as an advertising solutions expert.
• Operate in Wide Orbit, Matrix, Microsoft Office and other systems.
• Support AR processes, pricing, packaging, and inventory management.
• Accurately forecast sales revenue and handle other duties as assigned.

Skills

Leadership

Digital advertising

Media sales

Presentation skills

Team management

Education

Bachelor's degree

Tools

Wide Orbit

Matrix

Microsoft Office

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About KWTX:

KWTX-TV News 10 is the leading television station in the Waco-Temple-Killeen market, serving the Heart of Texas. Home to the CBS, CW, Telemundo, and MeTV affiliates, KWTX is a recognized market leader in local broadcast. Through Gray Digital Media - Central Texas, KWTX also delivers best-in-class digital marketing solutions. Our state-of-the-art facility enables team members to produce and showcase award-winning content.

Job Summary/Description:

KWTX is seeking a Multimedia Sales Manager to lead and manage a team of Multimedia Executives, overseeing the development, sale, and execution of client advertising campaigns. The role also includes supporting the hiring, onboarding, and training of new team members.

Duties/Responsibilities include, but are not limited to:

• Collaborate with sales leadership to accomplish station and team goals
• Drive digital revenue growth and achieve revenue targets with a focus on new local direct business
• Support the Director of Sales in training the local team on an ongoing basis
• Assist Multimedia Executives in planning, reviewing, rehearsing, presenting, and closing business
• Work with the sales leadership team to develop sales collateral
• Ensure successful campaign execution, tracking, delivery, optimization, and reporting to ensure campaign success
• Maintain professional working relationships with our clients
• Work at a partnership/consultative level as an expert in advertising solutions with Multimedia Executives and clients
• Work in operational systems including Wide Orbit, Matrix, Microsoft Office, and others
• Support accounts receivable, cash-in-advance, and credit processes
• Assist in the development of pricing and packaging to fulfill the needs of both clients and the station
• Assist with the management of inventory
• Accurately forecast sales revenue
• Other duties as assigned

Qualifications/Requirements:

• A proven leader with the ability to work independently, think ahead, and put into place action items that need to be accomplished
• Strong positive attitude with a result-oriented mindset and passion for the media landscape and helping local Media Executives and Clients be successful
• College degree preferred
• Prior media sales experience is required; prior leadership experience is a plus
• Ability to manage multiple tasks, meet deadlines, and prioritize projects and people
• Experience with digital advertising
• Competitive, energetic, and a self-starter
• Excellent verbal and written communication and presentation skills
• Ability to meet deadlines, prioritize assignments, and handle multiple tasks simultaneously.
• Must possess a valid driver's license with a good driving record; MVR check required at hire, and monitored continuously
• insurance

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment at every location where the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expresses prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with Gray's employees' ability to perform their job duties may result in discipline, up to and including discharge.

KWTX-TV/Gray Media is a drug-free company

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.