Multichannel Digital Marketing Specialist (HubSpot Pro)

Sprig Oral Health Technologies, Inc.; Rocklin (CA); Sur place; USD 70 000 - 85 000; Plein temps

Avantages offerts par ce poste

Medical, dental, vision, and life ins.

401(k) with company match

PTO/Vacation plan

Nine paid holidays

Employee Assistance Program with mind

Wellness program, onsite trainer, and

Résumé du poste

Sprig Oral Health Technologies, Inc. is seeking a Digital Marketing Specialist to plan, execute, and optimize multi‑channel campaigns that drive lead generation and pipeline growth.

You will manage day‑to‑day HubSpot marketing activities and partner with Marketing, Sales, Customer Success, Education, and agencies to ensure timely, on‑brand execution. The role requires hands‑on experience with HubSpot, WordPress, and analytics tools, plus a data‑driven mindset to improve performance.

Qualifications

• Bachelor's degree in marketing or related field.
• 3+ years of digital marketing / campaign management experience.
• Experience executing multi-channel digital campaigns (email, social, paid, web).

Responsabilités

• Execute integrated digital marketing campaigns across web, email, social media, paid media, webinars, tradeshows, and other digital channels.
• Manage HubSpot marketing activities, including campaign setup, emails, workflows, landing pages, segmentation, lists, lead nurturing programs, dashboards, reporting, and related marketing operations.
• Coordinate campaign launches by managing timelines, assets, stakeholders, messaging, and execution details to ensure campaigns are accurate, on schedule, and aligned with business priorities.
• Support website and content optimization through SEO analytics, SEM tactics, digital analytics, and compelling content that attracts, engages, and retains visitors.
• Maintain marketing data quality and lead management processes, including lead routing, lifecycle stages, segmentation, data hygiene, and lead nurturing support.
• Track, analyze, and report campaign performance using metrics such as lead volume, conversion rates, engagement, pipeline contribution, online performance trends, and overall campaign effectiveness.
• Optimize campaign strategy by identifying performance improvement opportunities and partnering with leadership to refine messaging, targeting, channel mix, and campaign approach.
• Collaborate cross‑functionally with Marketing leadership, Sales, Customer Success, Education, internal teams, and agency partners to align campaign execution, feedback loops, lead quality insights, and customer engagement outcomes with company goals.

Connaissances

Business acumen

Customer focus

Interpersonal skills

Decision making

Problem solving

Critical thinking

Communication

Project management

Organization

Data analysis

Formation

Bachelor's degree in marketing or related field

Outils

HubSpot

WordPress

GA4

Search Console

Looker Studio

Google Ads

Meta Ads

LinkedIn Ads

Description du poste

Sprig Oral Health Technologies, Inc. is seeking a Digital Marketing Specialist to plan, execute, and optimize multi‑channel campaigns that drive lead generation and pipeline growth.

You will manage day‑to‑day HubSpot marketing activities and partner with Marketing, Sales, Customer Success, Education, and agencies to ensure timely, on‑brand execution. The role requires hands‑on experience with HubSpot, WordPress, and analytics tools, plus a data‑driven mindset to improve performance.